---
author: How I AI
date: '2026-04-22'
guest: ''
layout: post.njk
source: https://www.youtube.com/watch?v=wgPVh9wG6Ok
speaker: How I AI
tags:
  - ai-design-tools
  - prompt-engineering
  - image-generation
  - ux-ui
  - content-creation
title: AI设计工具前沿：Claude Design 与 GPT Image 2.0 深度体验
summary: 本期节目深入评测了最新的 AI 设计工具 Claude Design 和 GPT Image 2.0。Claude Design 在导入设计系统、创建营销式登陆页面、生成演示文稿方面表现出色，尽管速度较慢且有额度限制，但其在设计系统集成和内容驱动式设计上展现了巨大潜力。GPT Image 2.0 在生成品牌素材和进行色彩分析方面效果显著，尤其在排版和文字渲染上有所突破，标志着 AI 图像生成进入了“思考”的新阶段。节目还探讨了 AI 工具的局限性及其在实际工作流中的应用价值，并提及了 Google 的 design.md 标准。
insight: ''
draft: true
series: ''
category: ai-application
area: tech-engineering
project: []
people: []
companies_orgs:
  - Anthropic
  - OpenAI
  - WorkOS
  - Rippling
products_models:
  - Claude Design
  - GPT Image 2.0
media_books: []
status: evergreen
---
### AI设计工具前沿：Claude Design 与 GPT Image 2.0 深度体验

本期节目聚焦于最新的 AI 设计工具，深入探讨了 Claude Design 和 GPT Image 2.0 在设计、内容创作及品牌建设方面的应用潜力。主持人 Claire Valle 详细演示了 Claude Design 如何革新原型设计、登陆页面创建以及演示文稿制作流程，并分析了 GPT Image 2.0 在图像生成、排版和色彩分析上的突破性进展。同时，节目也触及了 AI 工具在实际应用中面临的挑战，如速度、成本限制以及对用户输入的依赖。

#### AI设计工具的最新进展与挑战

AI 在设计领域的进展令人瞩目，本期节目重点介绍了 Anthropic 推出的 **Claude Design** 和 OpenAI 的 **GPT Image 2.0**。**Claude Design** 是一款基于 Web 的设计工具，专注于原型（包括线框图和高保真原型）、幻灯片和视频的创建。它试图解决现有原型工具难以与品牌和设计系统完美契合的痛点，旨在简化设计师和产品经理的工作流程。**GPT Image 2.0** 则代表了图像生成技术的最新飞跃，据称是首个具备“思考”能力的模型，在文本渲染和物体准确性上有了显著提升。

节目还穿插了赞助商信息：**WorkOS** 强调了 AI 工具在企业级应用中对深度系统访问的需求，以及其在安全认证、访问控制和审计日志方面的重要性，并介绍了 WorkOS 如何提供企业级功能的 API 来加速应用开发。**Rippling** 则作为初创企业的解决方案提供商，介绍了其统一平台如何简化 HR、薪资、IT 和金融管理。

<details>
<summary>Original English</summary>

>> Welcome
 back
 to
 How
 I
 AI.
 I'm
 Claire


Valle,
 product
 leader
 and
 AI
 obsessive,


here
 on
 a
 mission
 to
 help
 you
 build


better
 with
 these
 new
 tools.
 This


[music]
 week,
 there
 has
 been
 so
 much


released
 in
 the
 AI
 for
 design
 space.


Whether
 you're
 looking
 at
 Claude
 design,


trying
 to
 decide
 if
 it's
 really
 going
 to


replace
 Figma,
 or
 want
 to
 know
 if
 the


new
 GPT
 image
 2
 model
 is
 actually
 that


good,
 I've
 got
 you
 covered
 with
 a
 mini


app
 where
 I'm
 going
 to
 show
 you
 what
 I


really
 [music]
 think
 about
 these
 new


design
 tools
 and
 how
 they'll
 work
 for


your
 business
 and
 a
 couple
 fun
 use


cases.
 Let's
 get
 [music]
 to
 it.
 This


episode
 is
 brought
 to
 you
 by
 WorkOS.
 AI


has
 already
 changed
 how
 we
 work.
 Tools


are
 helping
 teams
 write
 better
 code,


analyze
 customer
 data,
 and
 even
 handle


support
 tickets
 automatically.
 [music]


But
 there's
 a
 catch.
 These
 tools
 only


work
 well
 when
 they
 have
 deep
 access


[music]
 to
 company
 systems.
 Your


co-pilot
 needs
 to
 see
 your
 entire
 code


base.
 Your
 chatbot
 needs
 to
 search


across
 internal
 docs.
 And
 for
 enterprise


buyers,
 that
 raises
 serious
 [music]


security
 concerns.


That's
 why
 these
 apps
 face
 intense
 IT


scrutiny
 from
 day
 one.
 [music]


To
 pass,
 they
 need
 secure


authentication,
 access
 controls,
 audit


logs,
 the
 whole
 suite
 of
 enterprise


[music]
 features.


Building
 all
 that
 from
 scratch?
 It's
 a


massive
 lift.
 That's
 where
 WorkOS
 comes


in.


WorkOS
 gives
 you
 drop-in
 [music]
 APIs


for
 enterprise
 features,
 so
 your
 app
 can


become
 enterprise
 ready
 and
 scale


upmarket
 faster.
 Think
 of
 it
 like


[music]
 Stripe
 for
 enterprise
 features.


OpenAI,
 Perplexity,


and
 Cursor
 are
 already
 using
 WorkOS
 to


move
 faster
 [music]
 and
 meet
 enterprise


demands.


Join
 them
 and
 hundreds
 of
 other
 industry


leaders
 at
 workos.com.


Start
 building
 today.


I
 have
 to
 start
 today's
 mini
 episode


with
 a
 little
 bit
 on
 Claude
 design.
 In


case
 you
 missed
 it
 last
 week,
 Anthropic


released
 Claude
 design
 and
 it's
 their


web-based
 design
 tool.
 Really
 focused
 on


a
 couple
 areas.
 Prototypes,
 including


wireframes
 and
 high-fidelity
 prototypes.


People
 are
 asking,
 is
 this
 going
 to


replace
 Figma
 in
 the
 design
 flow?


Spoiler
 alert,
 I
 think
 it
 might
 actually


replace
 some
 of
 these
 prototyping
 tools


that
 everybody's
 using
 before
 they
 go
 to


engineering.


And
 also
 it's
 taking
 a
 swing
 at
 slides


and
 videos,
 which
 I
 think
 is
 kind
 of


interesting
 and
 also
 has
 templates
 for


animations
 and
 videos,
 which
 we
 can
 also


show
 a
 little
 bit
 of
 on
 this
 episode.


But
 what
 I
 think
 makes
 Claude
 design


really
 interesting
 is
 they're
 making
 the


design
 system
 a
 first-class
 citizen
 of


this
 design
 tool.
 So
 the
 first
 thing
 I


did
 was
 actually
 go
 in
 and
 just
 import


my
 design
 system.
 And
 I
 think
 this
 is


really
 smart
 because
 the
 number
 one


complaint
 I
 know
 people
 have
 about
 using


prototyping
 in
 the
 product
 development


life
 cycle
 is
 it
 never
 matches
 my
 brand.


It
 never
 matches
 our
 design
 system.
 And


these
 prototyping
 tools,
 while
 I
 think


great,
 you
 know,
 the
 Lovables,
 the


Vzeros,
 the
 Bolts,
 etc.,
 also
 have
 this


concept
 of
 design
 system
 import.
 I


really
 haven't
 found
 they
 get
 perfect
 at


replicating
 my
 existing
 design
 in
 my


code
 base.
 And
 so
 I
 really
 wanted
 to


test
 this
 use
 case
 for
 Claude
 design
 and


see
 if
 it
 actually
 works.
 So
 the
 first


thing
 I
 did
 was
 really
 import
 my
 design


system.
 Importing
 a
 design
 system
 is


pretty
 easy
 and
 I'm
 actually
 going
 to


show
 you
 how
 to
 do
 it
 by
 importing


Lenny's
 Newsletter
 design
 system.
 So
 if


you
 see
 here,
 this
 is
 what
 I
 filled
 out


to
 import
 Lenny's
 design
 system.
 Sorry,


pal.
 I'll
 we'll
 see
 how
 this
 looks.


I
 really
 just
 went
 to
 his
 homepage.
 I


clicked
 save
 on
 the
 HTML.
 I
 saved
 the


logo.
 I
 saved
 our
 little
 campfire
 here.


I
 saved
 this
 nice
 little
 graphic
 and
 I


just
 put
 it
 in
 here
 in
 the
 Claude
 code


create
 your
 design
 system
 form.
 So
 I


said
 it's
 Lenny's
 Newsletter.
 I
 don't


have
 access
 to
 his
 GitHub.
 If
 you
 want


to
 give
 me
 access,
 friend,
 I
 can
 I
 can


make
 this
 even
 better.
 I
 uploaded
 just
 a


saved
 HTML
 and
 some
 images
 and
 then


added
 those
 fonts,
 logos,
 and
 assets.
 I


didn't
 even
 put
 in
 additional
 notes


here.
 I
 just
 left
 it
 blank.


And
 then
 as
 you
 can
 see,


Claude
 design
 goes
 ahead
 and
 starts


exploring
 the
 provided
 materials
 and


wants
 to
 understand
 the
 newsletter
 and


then
 build
 out
 your
 design
 system
 in
 the


format
 that
 they
 need.
 And
 what's
 really


interesting
 here
 is
 they
 warn
 you.
 They


They
 say
 this
 is
 going
 to
 take
 about
 5


minutes.
 And
 it
 did.
 It
 took
 about
 5


minutes.
 And
 you
 look
 along
 the
 side
 on


the
 reasoning,
 it's
 pretty
 interesting


to
 see
 how
 it
 extracts
 the
 design


system.
 It's
 looking
 at
 the
 HTML
 and
 key


images.
 It
 has
 a
 visual
 picture
 now.
 It


has
 a
 sense
 of
 what
 core
 colors
 and


other
 things
 it's
 going
 to
 work.
 And


then
 it's
 going
 to
 build
 out
 this


structure
 of
 a
 design
 system
 sort
 of
 in


a
 skills
 and
 documentation
 mode
 that


then
 Claude
 design
 is
 going
 to
 use.
 And


looking
 here,
 I
 think
 it
 looks
 pretty


good.
 If
 you
 look
 at
 this,
 it
 looks


pretty
 comparable
 to
 this.
 I
 would
 say


the
 only
 difference
 is
 Lenny
 uses


sans-serif
 fonts
 for
 his
 headers.
 So


what
 I
 might
 say
 is,
 you
 know,
 we


typically
 use
 sans-serif
 fonts
 for
 the


main
 headers
 other
 than
 top
 level.


Switch
 that,
 but
 otherwise
 it
 looks


good.
 The
 other
 thing
 that
 is
 pretty


cool
 here
 is
 there's,
 you
 know,
 the


newsletter
 kit,
 the
 typography,


colors.
 You
 can
 actually
 see
 how
 it


breaks
 down
 the
 idea
 of
 a
 design
 system.


Even
 if
 you're
 not
 going
 to
 use
 Claude


design,
 the
 idea
 of
 breaking
 your
 design


system
 for
 any
 AI
 tool
 into
 these


components,
 UI
 kits,
 typography,
 color,


components,
 and
 brand
 marks
 is
 really


interesting.
 In
 fact,
 just
 today
 Google


Labs
 released
 the
 design.md
 standard,


which
 they're
 trying
 to
 make
 sort
 of
 a


standard
 agents.md
 or
 skills.md
 standard


across
 how
 you
 would
 describe
 a
 design


system
 for
 use
 in
 Google's
 design
 tools,


but
 also
 other
 AI
 design
 tools.
 And
 so


you're
 really
 seeing
 a
 lot
 of
 these


solutions
 move
 to
 the
 concept
 of
 a


structured
 design
 system
 that
 then
 can


be
 used
 by
 AI
 to
 render
 consistent


high-quality
 UI
 against
 your
 experience.


So
 this
 design
 system
 is
 really


interesting.


I
 also
 created
 one
 from
 Chat
 PRD.
 The


one
 that
 I
 did
 here,
 I
 used
 the
 actual


GitHub.
 So
 I
 hooked
 up
 the
 very
 specific


GitHub
 directly
 to


um
 this
 app.
 So
 it
 pulled
 in
 some
 pretty


specific
 components
 and
 UI
 um
 across
 our


app
 and
 our
 marketing
 site.
 So
 you
 can


put
 as
 much
 or
 as
 little
 as
 you
 want


into
 these
 design
 systems,
 but
 I
 think


it's
 a
 really
 interesting
 flow.
 And
 then


going
 back
 to
 the
 core
 capabilities
 of


Claude
 design,
 I
 just
 want
 to
 show
 you
 a


couple
 things
 that
 I
 thought
 was
 really


interesting.
 One
 is
 I
 think
 its
 ability


to
 adhere
 to
 a
 design
 system
 for


marketing-specific


landing
 pages
 and
 websites
 is
 really


good.
 So
 if
 you
 were
 on
 the
 marketing


side
 and
 you
 have
 been
 sitting
 out
 doing


prototyping
 because
 it's
 so
 hard
 to
 get


your
 brand
 assets
 into
 a
 really
 nice


workflow,


I
 think
 Claude
 design
 is
 a
 really
 great


one
 for
 you
 because
 it's
 particularly


good
 at
 that.
 Okay,
 so
 I'm
 going
 to
 use


Lenny's
 design
 system
 and
 really
 show


you
 what
 this
 looks
 like
 in
 practice.
 So


let's
 say
 Lenny's
 going
 to
 come
 into


competition
 with
 Chat
 PRD
 and
 we're


going
 to
 create
 the
 Lenny
 PRD
 builder


using
 the
 Lenny
 design
 system.
 We're


going
 to
 have
 a
 head-to-head
 compete.


Lenny
 or
 Claire,
 who
 writes
 better
 PRDs?


Well,
 I'm
 going
 to
 use
 Claude
 design,


the
 Lenny's
 Newsletter
 design
 system,


and
 I'm
 going
 to
 say
 PRD
 maker.
 And
 I'm


going
 to
 click
 create
 on
 this


high-fidelity


prototype.


I'm
 going
 to
 start
 with
 the
 design


system.
 You
 can
 see
 it's
 already


selected
 down
 here.
 It's
 an
 interactive


prototype
 and
 we
 want
 to
 do
 high-fi


design.
 And
 I'm
 just
 going
 to
 use
 my


monologue
 to
 write
 in
 here
 what
 I
 want.


Please
 help
 me
 make
 a
 landing
 page
 for
 a


PRD
 generator
 and
 AI
 PM
 coach
 powered
 by


all
 the
 data
 in
 Lenny's
 Newsletter


adhering
 to
 the
 Lenny
 Newsletter
 design


system.


Make
 it
 awesome.


Make
 it
 awesome
 is
 a
 design
 version
 of


please
 Claude,
 make
 no
 mistakes.
 So
 I'm


going
 to
 go
 ahead
 and
 send
 that
 in.
 And


if
 you're
 looking
 for
 a
 little
 bit
 of


fun,
 we
 have
 a
 couple
 new
 loading


messages
 here
 over
 in
 the
 Claude
 AI


design
 loader.
 It's
 not


flibber-jittering
 or
 whatever
 it
 used
 to


be
 in
 Claude
 code.
 It
 does
 things
 like


sauté
 onions.
 Very
 funny.
 Okay,
 so
 it's


going
 to
 ask
 me
 about
 the
 PRD
 generator


landing
 page.
 Again,
 I
 really
 love
 this


Q&A
 functionality
 that's
 in
 Claude
 code


and
 they've
 made
 it
 very
 nice
 in
 Claude


design.
 The
 product
 is
 called
 LennyDoc


and
 it's
 going
 to
 help
 you


an
 AI
 PM
 in
 the
 your
 pocket
 is
 trained


on
 Lenny's
 archive.
 Lenny,
 please
 don't


compete
 with
 me.
 I'm
 tired.
 All
 right,


who's
 the
 primary
 audience?
 New
 and


aspiring
 PMs.
 It's
 going
 to
 be
 pure


Lenny.


Um
 decide
 for
 me
 on
 what
 sections
 I


should
 include.
 How
 interactive
 should


it
 be?
 I'm
 going
 to
 do
 small
 live


interactions,
 but
 not
 the
 full
 thing.


Again,
 this
 is
 for
 a
 prototype.
 And
 I'll


let
 it
 decide
 pricing.
 I
 love
 this.
 If


you
 haven't
 seen
 this
 in
 Claude
 design,


they
 give
 you
 a
 little
 wireframe
 hero


style
 directions.
 And
 I
 even
 got
 one
 of


these
 that
 said,
 "Tell
 me
 what
 appeals


to
 you."
 I
 love
 that
 so
 much.
 And
 for


me,
 I'm
 just
 going
 to
 go
 with
 this.
 This


appeals
 to
 me.
 I
 don't
 know.
 I
 just
 like


it.
 And
 then
 I'm
 going
 to
 just
 let
 it


decide.
 And
 then
 here's
 another
 really


cool
 function
 of
 Claude
 design.
 It
 gives


you
 variations,
 which
 as
 somebody
 who


has
 spent
 so
 much
 time
 in
 AB
 testing
 in


her
 career,
 I
 think
 is
 so
 fun.
 You
 can


decide
 how
 many
 options
 you
 want.
 You


can
 get
 one
 option.
 You
 can
 get
 three


options.
 You
 can
 get
 five
 options.
 It


defaults
 to
 three.
 And
 I
 think
 this
 is


really
 smart
 from
 a
 design
 tool


perspective
 because
 often
 those
 cycles


of
 no,
 make
 it
 better
 or
 or
 make
 it


different
 can
 be
 very
 slow
 and
 most


people
 come
 into
 Claude
 design
 probably


don't
 have
 the
 ability
 to
 articulate


exactly
 the
 changes
 they
 make.
 So,
 it's


really
 smart
 to
 put
 three
 separate
 ideas


in
 front
 of
 the
 consumers
 of
 Claude


design


and
 let
 you
 pick
 what
 you
 like
 and


figure
 out
 just
 from
 looking
 at
 it


versus
 having
 to
 iterate
 with
 a
 prompt.


Anything
 else
 you
 should
 know?
 No.
 We're


going
 to
 continue
 here
 and


and
 we
 ran
 out
 of
 credits.
 Okay,
 BRB.


The
 number
 one
 problem
 we
 all
 have
 with


Anthropic
 products
 is
 there's
 too
 many


limits.
 I
 immediately
 hit
 my


limit.
 I've
 only
 done
 about
 two
 or
 three


things
 in
 Claude
 design
 and
 I
 am
 blocked


until
 Saturday
 and
 it
 is
 Tuesday.
 So,
 I


went
 and
 paid
 my
 Claude
 chips
 to
 the


Anthropic
 gods.
 Let's
 see
 if
 it'll
 let


me
 try
 again.
 Yes,
 $200
 later,
 we
 are


back.
 All
 right.
 So,
 it's
 going
 to
 go


ahead
 and
 create
 this
 landing
 page
 for


this
 Lenny
 tool
 builder.
 Now,
 another


piece
 of
 feedback
 that
 we're
 going
 to


have
 to
 deal
 with
 during
 this
 podcast
 is


it
 is
 slow.


And
 I
 think
 one
 of
 the
 places
 where


Figma
 is
 going
 to
 continue
 to
 win
 and
 we


saw
 this
 in
 our
 How
 I
 AI
 episode
 with


the
 Figma
 team
 about
 how
 they
 use
 MCPs.


With
 design
 systems
 and
 design
 tools
 in


particular,
 you
 want
 really
 short


feedback
 loops.
 If
 you
 don't
 like
 how


something
 looks,
 you
 want
 to
 be
 able
 to


change
 and
 modify
 it
 pretty
 immediately.


And
 I
 have
 to
 say
 this
 is
 where
 Figma


really
 wins.
 Just
 your
 ability
 to
 drag


things,
 change
 things,
 change
 the
 font


without
 having
 to
 wait
 for
 an
 LLM
 call,


without
 having
 to
 top
 up
 your
 credits.


Immediately,
 there
 does
 not
 need
 to
 be
 a


model
 in
 the
 loop.
 I
 think
 we


underestimate
 how
 nice
 that
 is
 from
 a


speed
 of
 iteration
 perspective
 when


you're
 building
 and
 designing
 things.


And
 I
 think
 that
 is
 one
 reason
 why
 when


Figma
 will
 continue
 to
 be
 a
 nice


iteration
 and
 design
 canvas
 for
 any
 kind


of
 design
 work
 because
 honestly,
 the


cycles
 are
 so
 slow
 here
 with
 Claude


design.


This
 is
 probably
 going
 to
 have
 to
 take


about
 5
 to
 10
 minutes.
 I
 I
 should
 step


away
 from
 this,
 but
 we're
 going
 to


pause,
 come
 back
 to
 it
 when
 it's
 done


sauteing
 and
 shelling,
 as
 it
 says
 in
 the


waiting.
 I'm
 the
 founder,
 so
 I
 know
 most


people
 don't
 start
 companies
 because


[music]
 they
 love
 running
 payroll
 or


managing
 compliance.
 But
 somewhere


between
 hiring
 your
 first
 employee
 and


raising
 your
 next
 round,
 [music]
 you
 end


up
 in
 the
 weeds
 with
 HR,
 IT,
 and
 all


that
 other
 stuff.
 That's
 what
 Rippling


was
 built
 to
 solve.
 Rippling
 is
 a


unified
 platform
 that
 lets
 startups
 run


[music]
 HR,
 payroll,
 IT,
 and
 finance
 in


one
 system
 from
 day
 one.
 The
 Rippling


startup
 stack
 replaces
 [music]


disconnected
 tools
 that
 don't
 sync
 with


a
 fully
 connected
 platform.
 Over
 15,000


startups,
 including
 Cursor,
 Clay,
 and


Sierra,
 trust
 Rippling
 to
 scale
 [music]


fast
 without
 adding
 additional
 ops
 and


HR
 head
 count,
 so
 founders
 like
 you
 can


keep
 building.


>> [music]


>> Right
 now,
 venture-backed
 startups
 can


get
 6
 months
 of
 Rippling
 startup
 stack


for
 free.
 [music]
 Head
 to


rippling.com/howiai


and
 sign
 up
 today.
 That's
 r
 i
 p
 p
 l
 i
 n


g.com/howiai
 [music]


to
 sign
 up
 for
 6
 months
 free
 today.


Focus
 on
 what
 you're
 building
 and
 leave


the
 rest
 to
 Rippling.
 Okay,
 that
 did


take
 about
 10
 minutes,
 but
 we
 have
 got


Lenny
 doc,
 the
 chat
 PRD
 competitor
 by
 my


friend
 and
 partner
 Lenny.
 And
 you
 can


see
 here,
 it
 really
 did
 match
 some
 of


his
 general
 branding
 from
 the
 Lenny's


newsletter.
 So,
 colors
 look
 right,
 logo


looks
 right.
 I
 will
 tell
 you
 the
 number


one
 Claude
 design
 slop
 tell
 is
 it
 loves


an
 italicized
 serif
 font.
 It
 loves
 this


in
 a
 landing
 page.


But
 it's
 pretty
 good
 and
 I
 would
 say,


you
 know,
 if
 if
 Lenny
 was
 going
 to
 make


something,
 it
 would
 look
 much
 more
 like


this
 versus
 what
 the
 chat
 PRD
 brand


looks
 like.
 So,
 I
 don't
 think
 this
 is


too
 far
 off
 and
 it's
 done
 some
 great


stuff
 here.
 It's
 been
 a
 prototype
 of
 a


starter
 component.


It's
 pulled
 in
 some
 value
 propositions.


It's
 shown
 what
 the
 chat
 looks
 like.
 It


even
 put
 in
 some
 content
 marketing
 here,


so
 I
 got
 to
 be
 really
 careful
 pulling


Lenny's
 content.
 And
 then
 we
 have
 to


call
 out
 the
 ability
 to
 do
 tweaks
 and


versions
 in
 Claude
 design.
 So,
 because
 I


asked
 for
 three
 versions,
 it's
 going
 to


have
 these
 tweaks
 that
 it
 can
 do.
 Do
 you


want
 an
 operator
 headline?
 Do
 you
 want


blunt
 headline?
 Do
 you
 want
 a
 question


headline?
 Oh,
 I
 love
 what
 would
 Lenny


do.
 Hero
 layout,
 I
 asked
 for
 centered,


so
 I
 want
 centered.
 Although,
 that
 looks


too
 much
 like
 his
 newsletter,
 so
 I'm


going
 to
 go
 with
 side
 mark.
 Background,


do
 we
 want
 this
 nice
 cream
 or
 white?
 I


like
 white.
 What's
 the
 primary
 CTA?


We're
 growth
 people
 here.
 We
 do
 try
 it


free.
 We
 love
 PLG
 motion.
 And
 then
 do


you
 want
 on
 or
 off
 the
 product
 pass


bundle?
 Do
 you
 want
 a
 pricing
 section?
 I


think
 this
 is
 so
 fun
 and
 imagine
 just


being
 able
 to
 iterate
 so
 quickly
 with


this
 design.
 I
 really
 like
 it.


A
 couple
 other
 things
 that
 you
 might


miss
 in
 Claude
 design
 that
 I
 think
 are


nice,
 you
 can
 comment
 on
 specific


components.
 So,
 let's
 say
 I
 think
 this


CTA
 is
 pretty
 bad.
 I
 can
 say,
 um,


improve
 the


CTA
 text.
 Send
 that
 to
 Claude.
 Claude's


going
 to
 improve
 that.
 I
 can
 draw,
 do


circles
 on
 things,
 add
 notes,
 call
 out


things.
 So,
 it
 is
 a
 really
 natural
 way


to
 interact
 with
 a
 design.
 It's
 kind
 of


the
 best
 of
 a
 prototype,
 InVision
 when


we
 used
 to
 have
 that,
 of
 of
 commenting,


a
 FigJam,
 a
 Figma
 comments,
 all
 that


kind
 of
 stuff.
 But
 here
 with
 AI
 that
 can


actually
 make
 those
 changes
 for
 you.
 And


I
 think
 the
 design
 went
 pretty
 well.


Now,


this
 is
 an
 example
 of
 something
 pretty


straightforward.
 Again,
 I
 think
 it's


better
 at
 marketing
 style
 design,
 these


kind
 of
 components
 that
 you
 see
 here


that
 are
 more
 like
 landing
 page


components
 than
 the
 UX
 design.
 I
 found


that
 it
 doesn't
 quite
 reason
 with
 design


systems
 and
 user
 experience
 components


and
 app
 components
 as
 well.
 But
 I
 think


this
 did
 a
 pretty
 good
 job.
 Another
 use


case
 that
 I
 think
 is
 really
 interesting


is
 Claude
 design
 can
 make
 slides.
 So,
 I


chose
 that
 landing
 page,
 Lenny's


newsletter,
 design
 system,
 and
 I


actually
 dropped
 my
 open
 claw
 article


that
 I
 wrote
 for
 the
 newsletter
 in
 as
 a


PDF
 and
 I
 said,
 let's
 build
 a
 deck


teaching
 people
 how
 to
 set
 up
 open
 claw


based
 on
 this
 article.
 And
 this
 is
 where


I
 think
 it
 really
 shines.


It
 looked
 at
 the
 design
 system,
 looked


at
 the
 content,
 and
 built
 a
 really
 nice


presentation
 for
 me
 to
 present
 open
 claw


and
 how
 to
 set
 it
 up.
 And
 you
 can
 see


here,
 it
 just
 looks
 really
 nice.
 And
 so,


if
 you're
 someone
 that
 has
 to
 put


together
 decks
 for
 customers,
 you
 have


to
 put
 together
 instructional
 material,


and
 you
 really
 want
 that
 to
 match
 your


branding,
 I
 think
 product
 marketers,
 you


really
 need
 to
 pay
 attention
 for
 things


like
 training,
 enablement,
 and
 customer


decks.
 I
 really
 think
 this
 does
 a
 very


nice
 and
 elegant
 job
 of
 designing
 a


deck.
 And
 even
 look
 at
 this,
 I
 had
 a


command
 in
 the
 terminal
 as
 part
 of
 my


article,
 and
 it
 actually
 put
 in
 a
 really


cute
 fake
 terminal
 here
 with
 a
 little


blinker.
 And
 this
 is
 the
 fun
 parts
 of


the
 Claude
 design
 slides
 is
 they're


actually
 just
 code
 behind
 the
 scenes.
 I


think
 this
 might
 be
 where
 we're
 going


with
 slides
 overall
 is
 slides
 just
 end


up
 being
 code
 like
 everything
 else.
 And


so,
 you
 can
 get
 these
 cute
 little
 design


elements
 that
 I
 think
 are
 really


delightful
 and
 fun
 in
 the
 app.
 So,
 if


you're
 looking
 for
 a
 really
 practical


use
 case
 where
 I
 think
 it
 does
 quite


well,
 take
 straight
 content
 and
 turn
 it


into
 a
 beautiful
 deck
 matching
 your


brand.
 And
 then
 my
 final
 very
 important


Claude
 design
 use
 case,
 it


gets
 very
 fun
 to
 imagine
 crazy
 versions


of
 your
 web
 experience
 or
 website.
 When


you
 give
 Claude
 design
 no
 design
 system,


it
 does
 the
 best.
 So,
 I
 asked
 Claude
 to


make
 a
 90s
 GeoCities
 style
 version
 of


the
 Lenny's
 newsletter
 homepage.
 It
 did


that.
 It
 is
 called
 Lenny's
 product
 zone


and
 it
 is
 pretty
 incredible.
 And
 even


the
 tweaks
 component
 that
 we
 had
 that


was
 so
 nice
 in
 the
 polished
 landing
 page


version
 is
 now
 real
 ugly.
 I'm
 going
 with


bricks.
 I'm
 going
 with
 Comic
 Sans,
 of


course,
 and
 I
 want
 all
 the
 things.
 So,


I'm
 going
 to
 leave
 all
 these
 tweaks


here.


And
 look
 at
 this
 beauty.
 Your
 OKRs
 are


cringe
 and
 seven
 ways
 to
 fix
 them
 before


Q3.
 And
 this
 is
 a
 secret
 power
 of
 Claude


design.
 It
 writes
 exceptional
 copy.
 So,


if
 you
 let
 it
 run
 on
 copy,
 which
 is
 such


an
 underappreciated
 part
 of
 building
 a


great
 prototype
 or
 design,


it's
 going
 to
 do
 a
 really,
 really
 good


job.
 And
 so,
 I
 highly
 recommend
 finding


a
 reference
 style.
 Uh,
 Jamie
 Gannon


makes
 a
 really
 good
 point
 on
 this
 in
 her


episode
 of
 How
 I
 AI
 is
 if
 you
 understand


reference
 styles,
 you
 can
 reference
 and


explain
 what
 you
 want,
 but
 let
 it
 go


pretty
 wild
 without
 a
 design
 system,
 and


then
 you
 will
 get
 very,


very
 cool
 designs.
 So,
 I'm
 going
 to,
 as


soon
 as
 Lenny
 gives
 me
 access
 to
 his


GitHub,
 to
 kind
 of
 push
 this
 right
 up.
 I


think
 it's
 going
 to
 convert.
 Convert


like
 crazy.
 So,
 let's
 ask
 him
 to
 ship


it.
 Write
 in
 the
 comments
 if
 you
 think


this
 is
 what
 Lenny
 should
 redesign
 his


website
 to.


So,
 those
 are
 my
 three
 Claude
 design
 use


cases.
 Import
 your
 design
 system
 and


create
 a
 new
 more
 marketing
 style


landing
 page,
 use
 content
 plus
 your


design
 system
 to
 create
 really
 really


beautiful
 slides,
 and
 then
 go
 ham
 on
 an


ugly
 redesign
 of
 your
 website
 or
 ugly
 or


beautiful,
 depending
 on
 what
 you
 think,


and
 facts
 us
 at
 1-800
 product,
 which
 is


exactly
 what
 this
 landing
 page
 says
 is


the
 way
 to
 get
 in
 touch
 with
 my
 friend


Lenny
 if
 you
 think
 he
 should
 shoot
 ship


Lenny's
 product
 zone.
 Okay,
 I
 just
 want


to
 show
 you
 two
 more
 things
 really


quickly
 before
 we
 go,
 and
 those
 things


are
 how
 I
 think
 you
 can
 use
 the
 new
 GPT


image
 model
 2
 to
 get
 some
 brand
 work
 and


also
 some
 fun
 image
 work
 done.
 Okay,
 so


just
 today
 at
 Chat
 GPT
 OpenAI
 released


Chat
 GPT
 images
 2.0
 model,
 which
 is
 new


era
 of
 image
 generation.
 It
 is
 the
 first


model
 that
 can
 do
 thinking,
 and
 they've


really
 focused
 on
 text
 and
 the
 ability


to
 render
 text
 and
 objects
 accurately,


and
 I
 just
 wanted
 to
 show
 you
 two
 use


cases
 that
 I
 think
 are
 pretty


interesting,
 and
 how
 well
 I
 think
 the


new
 image
 model
 from
 OpenAI
 performs.


The
 first
 one
 is
 kind
 of
 back
 to
 what
 we


were
 talking
 about
 before,
 which
 is


brand.


And
 I
 saw
 this
 prompt
 on
 X,
 and
 I
 I


copied
 it
 for
 Chat
 PRD
 to
 see
 what
 we


would
 get.
 And
 it's
 basically
 the
 idea


of
 creating
 one
 of
 those
 multi-page


brand
 kits
 for
 your
 company.
 So,
 I
 asked


it
 to
 create
 it
 for
 my
 company
 Chat
 PRD.


I
 just
 gave
 some
 general
 kind
 of
 brand


design
 guidance
 off
 this.
 I
 had
 Chat
 GPT


write
 this
 for
 me,
 and
 asked
 it
 to


generate
 it.
 And
 what
 I
 will
 say
 is
 it


did
 a
 really
 lovely
 job
 in
 terms
 of


text.
 It
 doesn't
 have
 that
 classic
 like


GPT
 image
 text
 looks
 to
 it,
 so


typography
 has
 gotten
 a
 little
 bit


better.
 I
 think
 the
 it's
 kind
 of
 amazing


it
 can
 do
 this
 nine
 grid
 layout
 of


different
 parts
 of
 the
 brand
 kit,
 and
 I


don't
 think
 it's
 bad.
 It's
 just
 not
 me.


And
 so,
 I
 loaded
 up
 some
 images
 from


Midjourney
 here
 that
 I
 think
 we
 use
 more


in
 our
 brand
 kit,
 and
 I
 say,
 "That's
 not


really
 us.
 Here
 are
 some
 reference


images.


Update
 the
 brand
 kit."
 And
 let's
 see


what
 it
 does
 with
 that.
 I'm
 going
 to


make
 it
 create
 an
 image.
 Hopefully,
 I'm


hoping
 it
 should
 read
 these
 images,


which
 are
 much
 brighter,
 much
 pinker,


and
 have
 this
 like
 sort
 of
 pixelated


feel
 to
 them,


and
 create
 a
 brand
 kit
 that
 looks
 like


more
 like
 what
 I
 would
 want
 to
 use.
 And


I
 think
 this
 is
 just
 such
 a
 neat


workflow.
 I've
 heard
 a
 lot
 from
 people


that
 they're
 really
 dissatisfied
 with


the
 current
 image
 models
 for
 marketing


purposes
 because
 it
 requires
 so
 much


bringing
 together
 of
 images
 and
 text
 and


typography
 and
 voice.
 And
 while
 I
 think


something
 like
 a
 Claude
 design
 obviously


can
 do
 that
 well
 at
 the
 web
 asset
 level,


sometimes
 you
 want
 it
 at
 the
 brand
 or


image
 asset
 level,
 and
 I
 think
 it's


really
 interesting
 to
 see
 if
 GPT
 image
 2


can
 do
 this.
 So,
 let's
 see
 what
 it


generates.
 It's
 finishing
 up
 right
 now.


Let's
 see
 how
 pink
 it
 is
 and
 if
 we
 love


it.
 Oh
 my
 gosh,
 I
 actually
 really
 love


it.
 It
 makes
 me
 so
 happy.
 As
 you
 can


see,
 it
 took
 in
 this
 like
 sort
 of


pixelated


landscape-y
 images
 that
 we've
 been
 using


for
 Chat
 PRD.
 It
 is
 certainly
 more
 pink,


and
 it
 has
 given
 me
 kind
 of
 a
 new
 idea


of
 what
 we
 could
 do
 with
 this
 brand
 kit.


Now,
 we
 got
 an
 amazing
 brand
 kit
 done
 by


designers.
 I
 think
 it's
 probably


scientifically
 5
 to
 50
 times
 better
 than


this,
 but
 if
 you
 were
 looking
 for


somewhere
 to
 start,
 I
 think
 that
 GPT


image
 2
 is
 quite
 good
 at
 this,
 and
 this


doesn't
 have
 that
 very
 obvious
 AI
 image


text
 tell
 on
 the
 typography,
 and
 I
 think


something
 like
 this
 is
 a
 really
 great


starting
 point
 for
 folks
 that
 are
 trying


to
 get
 images
 done.
 And
 then
 finally,


one
 last
 fun
 use
 case
 it
 just
 finishes


finished
 over
 here,


which
 is
 taking
 my
 image
 and
 doing
 my


color
 analysis
 for
 for
 the
 boys
 in
 the


room.
 This
 is
 something
 that
 the
 ladies


often
 do
 to
 figure
 out
 what
 colors
 look


best
 on
 what
 they're
 wearing,
 and
 so
 I


uploaded
 a
 photo
 and
 asked
 GPT
 image
 one


image
 two
 to
 make
 me
 a
 color
 analysis,


and
 it
 gave
 me
 warm
 neutral.
 My
 best


colors
 are
 these
 earthy
 warm
 colors,
 and


even
 put
 me
 in
 those
 colors
 here
 down


here.
 Now,
 my
 face
 got
 real
 weird


towards
 the
 bottom.
 My
 teeth
 are
 looking


kind
 of
 funk
 over
 here,
 but
 overall,
 I


would
 say
 this
 is
 pretty
 impressive.


This
 is
 something
 that
 people
 spend
 a


lot
 of
 time
 putting
 together
 for
 folks.


Now,
 what
 I
 would
 say
 GPT2
 is
 I
 am


actually
 a
 dark
 winter,
 so
 I
 might
 come


in
 here
 and
 say,
 "No,
 I'm
 a
 dark
 winter.


You're
 just
 confused
 by
 my
 old


highlights.
 My
 hair
 looks
 much
 blonder


in
 that
 picture
 than
 it
 naturally
 is.


It's
 actually
 very
 dark."
 Um
 and
 so,


let's
 see
 if
 it
 rewrites
 this
 to
 my


exact
 color
 palette.
 But
 again,
 think


about
 the
 combination
 of
 text,
 color,


image
 analysis,
 layout
 quite
 lovely.
 And


I
 haven't
 seen
 a
 model
 do
 this
 kind
 of


layout
 work
 effectively.
 You
 know,
 I


think
 Nana
 Banana
 had
 gotten
 close
 with


infographics
 and
 things
 like
 this,
 but


we
 might
 actually
 switch
 some
 of
 our


infographics
 and
 graphic
 generation
 over


to
 GPT
 image
 2
 because
 I
 think
 it
 just


looks
 a
 little
 bit
 more
 expensive
 and
 a


little
 nicer.
 All
 right,
 here
 we
 go.


This
 actually
 looks
 really
 great.
 This


is
 the
 correct
 color
 analysis
 for
 me.
 My


natural
 hair
 color
 is
 actually
 the
 one


in
 the
 middle.
 Don't
 tell
 anybody.
 And


these
 are
 the
 colors.
 Now,
 again,
 my


face
 gets
 really
 weird
 down
 here,
 and
 I


would
 never
 wear
 these
 clothes.
 I
 am
 not


a
 business
 lady.
 I
 am


a
 hacker
 podcaster.
 But
 in
 terms
 of
 the


colors,
 in
 terms
 of
 the
 layout,
 in
 terms


of
 the
 photography,
 the
 typography,
 this


is
 pretty
 impressive,
 and
 I
 would
 pay
 a


lot
 of
 money
 for
 somebody
 to
 do
 this
 for


me.
 So,
 if
 you're
 looking
 for
 a
 fun


Mother's
 Day
 gift
 out
 there,
 take
 a


photo
 of
 your
 lady
 when
 where
 she's


looking
 good,
 and
 throw
 it
 in
 here
 and


ask
 for
 her
 color
 analysis,
 and
 then
 buy


that
 person
 some
 jewelry.
 All
 right,
 so


this
 is
 the
 design-focused


spring
 2026
 drop.
 We
 looked
 at
 Claude


design
 and
 how
 good
 it
 is
 at
 importing


design
 systems,
 creating
 marketing
 style


landing
 pages,
 and
 slide
 decks,
 and
 then


translating
 your
 current
 website
 into


something
 a
 little
 bit
 more
 fun.
 We


looked
 at
 the
 new
 GPT
 model
 GPT
 image
 2.


Two
 things
 I
 think
 it's
 really
 really


good
 at,


layout
 and
 typography.
 It
 has
 really


nailed
 those
 things,
 and
 has
 also
 just


up-leveled
 the
 quality
 of
 design
 because


this
 is
 the
 first
 image
 model
 that


really
 does
 some
 thinking.
 I
 think
 it's


great,
 and
 we
 talked
 about
 Google's


design.md
 standard,
 which
 they're
 trying


to
 make
 the
 standard
 way
 for
 agents
 to


understand
 your
 design
 system
 and
 brand.


It's
 been
 a
 really
 exciting
 week.
 The


end
 of
 the
 day,
 I
 don't
 think
 any
 of


these
 tools
 are
 dead
 yet.
 They
 all
 have


their
 benefits.
 They're
 all
 slow,
 and


they're
 all
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</details>

### Claude Design：深入集成设计系统与营销内容生成

Claude Design 作为 **Anthropic** 推出的在线设计工具，在处理**设计系统**（Design System: 一套可复用的组件和标准，用于构建一致的应用界面）集成方面表现尤为突出。与许多现有原型工具不同，Claude Design 将设计系统置于核心地位，允许用户导入自己的品牌规范，如字体、颜色、Logo 和组件。主持人 Claire Valle 以 **Lenny's Newsletter** 的设计系统为例，展示了如何通过上传 HTML、Logo 和图片等素材，让 Claude Design 自动提取并构建出可用的设计系统。这一过程大约需要 5 分钟，AI 会分析提供的材料，理解品牌特征，并生成一个结构化的设计系统，供后续设计使用。

Claude Design 的一个关键优势在于其在**营销式登陆页面**（Marketing Landing Page: 用于推广产品或服务的单页网站）创建上的能力。通过一个名为 **LennyDoc** 的 PRD（产品需求文档）生成器和 AI PM 教练的示例，展示了工具的问答式交互。用户可以通过自然语言描述需求，AI 能够根据用户选择的**设计系统**（Design System）和输入的品牌信息，生成高保真原型。例如，用户可以指定受众、所需章节、互动程度，甚至让 AI 决定定价策略。AI 还能提供设计变体（默认为三种），允许用户从不同选项中选择，这对于那些难以清晰表达设计偏好的用户来说，极大地提高了效率。

<details>
<summary>Original English</summary>

I have to start today's mini episode
with a little bit on Claude design. In
case you missed it last week, Anthropic
released Claude design and it's their
web-based design tool. Really focused on
a couple areas. Prototypes, including
wireframes and high-fidelity prototypes.
People are asking, is this going to
replace Figma in the design flow?
Spoiler alert, I think it might actually
replace some of these prototyping tools
that everybody's using before they go to
engineering.

And also it's taking a swing at slides
and videos, which I think is kind of
interesting and also has templates for
animations and videos, which we can also
show a little bit of on this episode.
But what I think makes Claude design
really interesting is they're making the
design system a first-class citizen of
this design tool. So the first thing I
did was actually go in and just import
my design system. And I think this is
really smart because the number one
complaint I know people have about using
prototyping in the product development
life cycle is it never matches my brand.
It never matches our design system. And
these prototyping tools, while I think
great, you know, the Lovables, the
Vzeros, the Bolts, etc., also have this
concept of design system import. I
really haven't found they get perfect at
replicating my existing design in my
code base. And so I really wanted to
test this use case for Claude design and
see if it actually works. So the first
thing I did was really import my design
system. Importing a design system is
pretty easy and I'm actually going to
show you how to do it by importing
Lenny's Newsletter design system. So if
you see here, this is what I filled out
to import Lenny's design system. Sorry,
pal. I'll we'll see how this looks.
I really just went to his homepage. I
clicked save on the HTML. I saved the
logo. I saved our little campfire here.
I saved this nice little graphic and I
just put it in here in the Claude code
create your design system form. So I
said it's Lenny's Newsletter. I don't
have access to his GitHub. If you want
to give me access, friend, I can I can
make this even better. I uploaded just a
saved HTML and some images and then
added those fonts, logos, and assets. I
didn't even put in additional notes
here. I just left it blank.
And then as you can see,
Claude design goes ahead and starts
exploring the provided materials and
wants to understand the newsletter and
then build out your design system in the
format that they need. And what's really
interesting here is they warn you. They
They say this is going to take about 5
minutes. And it did. It took about 5
minutes. And you look along the side on
the reasoning, it's pretty interesting
to see how it extracts the design
system. It's looking at the HTML and key
images. It has a visual picture now. It
has a sense of what core colors and
other things it's going to work. And
then it's going to build out this
structure of a design system sort of in
a skills and documentation mode that
then Claude design is going to use. And
looking here, I think it looks pretty
good. If you look at this, it looks
pretty comparable to this. I would say
the only difference is Lenny uses
sans-serif fonts for his headers. So
what I might say is, you know, we
typically use sans-serif fonts for the
main headers other than top level.
Switch that, but otherwise it looks
good. The other thing that is pretty
cool here is there's, you know, the
newsletter kit, the typography,
colors. You can actually see how it
breaks down the idea of a design system.
Even if you're not going to use Claude
design, the idea of breaking your design
system for any AI tool into these
components, UI kits, typography, color,
components, and brand marks is really
interesting. In fact, just today Google
Labs released the design.md standard,
which they're trying to make sort of a
standard agents.md or skills.md standard
across how you would describe a design
system for use in Google's design tools,
but also other AI design tools. And so
you're really seeing a lot of these
solutions move to the concept of a
structured design system that then can
be used by AI to render consistent
high-quality UI against your experience.
So this design system is really
interesting.
I also created one from Chat PRD. The
one that I did here, I used the actual
GitHub. So I hooked up the very specific
GitHub directly to
um this app. So it pulled in some pretty
specific components and UI um across our
app and our marketing site. So you can
put as much or as little as you want
into these design systems, but I think
it's a really interesting flow. And then
going back to the core capabilities of
Claude design, I just want to show you a
couple things that I thought was really
interesting. One is I think its ability
to adhere to a design system for
marketing-specific
landing pages and websites is really
good. So if you were on the marketing
side and you have been sitting out doing
prototyping because it's so hard to get
your brand assets into a really nice
workflow,
I think Claude design is a really great
one for you because it's particularly
good at that. Okay, so I'm going to use
Lenny's design system and really show
you what this looks like in practice. So
let's say Lenny's going to come into
competition with Chat PRD and we're
going to create the Lenny PRD builder
using the Lenny design system. We're
going to have a head-to-head compete.
Lenny or Claire, who writes better PRDs?
Well, I'm going to use Claude design,
the Lenny's Newsletter design system,
and I'm going to say PRD maker. And I'm
going to click create on this
high-fidelity
prototype.
I'm going to start with the design
system. You can see it's already
selected down here. It's an interactive
prototype and we want to do high-fi
design. And I'm just going to use my
monologue to write in here what I want.
Please help me make a landing page for a
PRD generator and AI PM coach powered by
all the data in Lenny's Newsletter
adhering to the Lenny Newsletter design
system.
Make it awesome.
Make it awesome is a design version of
please Claude, make no mistakes. So I'm
going to go ahead and send that in. And
if you're looking for a little bit of
fun, we have a couple new loading
messages here over in the Claude AI
design loader. It's not
flibber-jittering or whatever it used to
be in Claude code. It does things like
sauté onions. Very funny. Okay, so it's
going to ask me about the PRD generator
landing page. Again, I really love this
Q&A functionality that's in Claude code
and they've made it very nice in Claude
design. The product is called LennyDoc
and it's going to help you
an AI PM in the your pocket is trained
on Lenny's archive. Lenny, please don't
compete with me. I'm tired. All right,
who's the primary audience? New and
aspiring PMs. It's going to be pure
Lenny.
Um decide for me on what sections I
should include. How interactive should
it be? I'm going to do small live
interactions, but not the full thing.
Again, this is for a prototype. And I'll
let it decide pricing. I love this. If
you haven't seen this in Claude design,
they give you a little wireframe hero
style directions. And I even got one of
these that said, "Tell me what appeals
to you." I love that so much. And for
me, I'm just going to go with this. This
appeals to me. I don't know. I just like
it. And then I'm going to just let it
decide. And then here's another really
cool function of Claude design. It gives
you variations, which as somebody who
has spent so much time in AB testing in
her career, I think is so fun. You can
decide how many options you want. You
can get one option. You can get three
options. You can get five options. It
defaults to three. And I think this is
really smart from a design tool
perspective because often those cycles
of no, make it better or or make it
different can be very slow and most
people come into Claude design probably
don't have the ability to articulate
exactly the changes they make. So, it's
really smart to put three separate ideas
in front of the consumers of Claude
design
and let you pick what you like and
figure out just from looking at it
versus having to iterate with a prompt.
Anything else you should know? No. We're
going to continue here and
and we ran out of credits. Okay, BRB.
The number one problem we all have with
Anthropic products is there's too many
limits. I immediately hit my
limit. I've only done about two or three
things in Claude design and I am blocked
until Saturday and it is Tuesday. So, I
went and paid my Claude chips to the
Anthropic gods. Let's see if it'll let
me try again. Yes, $200 later, we are
back.
All right. So, it's going to go
ahead and create this landing page for
this Lenny tool builder. Now, another
piece of feedback that we're going to
have to deal with during this podcast is
it is slow.
And I think one of the places where
Figma is going to continue to win and we
saw this in our How I AI episode with
the Figma team about how they use MCPs.
With design systems and design tools in
particular, you want really short
feedback loops. If you don't like how
something looks, you want to be able to
change and modify it pretty immediately.
And I have to say this is where Figma
really wins. Just your ability to drag
things, change things, change the font
without having to wait for an LLM call,
without having to top up your credits.
Immediately, there does not need to be a
model in the loop. I think we
underestimate how nice that is from a
speed of iteration perspective when
you're building and designing things.
And I think that is one reason why when
Figma will continue to be a nice
iteration and design canvas for any kind
of design work because honestly, the
cycles are so slow here with Claude
design.
This is probably going to have to take
about 5 to 10 minutes. I I should step
away from this, but we're going to
pause, come back to it when it's done
sauteing and shelling, as it says in the
waiting.
</details>

### Claude Design：幻灯片生成与创意重塑

Claude Design 在将现有内容转化为专业演示文稿方面表现出色。主持人分享了一个使用 **Open Claw** 文章 PDF 作为输入，结合 **Lenny's Newsletter** 的设计系统，自动生成精美演示文稿的案例。AI 不仅提炼了文章的核心信息，还围绕品牌规范构建了视觉一致的幻灯片，甚至在展示代码命令时，还巧妙地加入了模拟的终端界面和光标效果。这对于需要制作培训材料、客户演示或内容营销的专业人士来说，极大地提高了效率和最终产出的质量。

此外，Claude Design 还具备强大的创意重塑能力，允许用户进行“疯狂”的网页设计实验。通过要求 AI 以 90 年代 **GeoCities** 风格重塑 Lenny's Newsletter 的首页，AI 生成了一个名为 "Lenny's Product Zone" 的独一无二的页面，充满了复古元素。更有趣的是，AI 在此过程中还展现了其**卓越的文案撰写**（Copywriting: 撰写用于营销和宣传目的的文本）能力，生成的标题如“Your OKRs are cringe and seven ways to fix them before Q3”极具吸引力且创意十足。这表明，即使在没有明确设计系统指导的情况下，Claude Design 也能通过理解“参考风格”，创造出极具特色且文案出色的设计。

<details>
<summary>Original English</summary>

I chose that landing page, Lenny's
newsletter, design system, and I
actually dropped my open claw article
that I wrote for the newsletter in as a
PDF and I said, let's build a deck
teaching people how to set up open claw
based on this article. And this is where
I think it really shines.
It looked at the design system, looked
at the content, and built a really nice
presentation for me to present open claw
and how to set it up. And you can see
here, it just looks really nice. And so,
if you're someone that has to put
together decks for customers, you have
to put together instructional material,
and you really want that to match your
branding, I think product marketers, you
really need to pay attention for things
like training, enablement, and customer
decks. I really think this does a very
nice and elegant job of designing a
deck. And even look at this, I had a
command in the terminal as part of my
article, and it actually put in a really
cute fake terminal here with a little
blinker. And this is the fun parts of
the Claude design slides is they're
actually just code behind the scenes. I
think this might be where we're going
with slides overall is slides just end
up being code like everything else. And
so, you can get these cute little design
elements that I think are really
delightful and fun in the app. So, if
you're looking for a really practical
use case where I think it does quite
well, take straight content and turn it
into a beautiful deck matching your
brand. And then my final very important
Claude design use case, it
gets very fun to imagine crazy versions
of your web experience or website. When
you give Claude design no design system,
it does the best. So, I asked Claude to
make a 90s GeoCities style version of
the Lenny's newsletter homepage. It did
that. It is called Lenny's product zone
and it is pretty incredible. And even
the tweaks component that we had that
was so nice in the polished landing page
version is now real ugly. I'm going with
bricks. I'm going with Comic Sans, of
course, and I want all the things. So,
I'm going to leave all these tweaks
here.
And look at this beauty. Your OKRs are
cringe and seven ways to fix them before
Q3. And this is a secret power of Claude
design. It writes exceptional copy. So,
if you let it run on copy, which is such
an underappreciated part of building a
great prototype or design,
it's going to do a really, really good
job. And so, I highly recommend finding
a reference style. Uh, Jamie Gannon
makes a really good point on this in her
episode of How I AI is if you understand
reference styles, you can reference and
explain what you want, but let it go
pretty wild without a design system, and
then you will get very,
very cool designs. So, I'm going to, as
soon as Lenny gives me access to his
GitHub, to kind of push this right up. I
think it's going to convert. Convert
like crazy. So, let's ask him to ship
it. Write in the comments if you think
this is what Lenny should redesign his
website to.
</details>

### Claude Design 的局限性与 GPT Image 2.0 的突破

尽管 Claude Design 在内容转换和创意生成方面表现出众，但其**速度较慢**且**依赖于额度限制**（如作者遇到的 $200 充值才能继续使用的情况）是其显著的缺点。与 Figma 这种无需等待 LLM 调用、实时反馈的工具相比，Claude Design 的迭代周期较长，这在需要快速原型设计的场景下可能成为瓶颈。此外，Claude Design 更擅长生成营销风格的组件，对于复杂的**用户体验/用户界面**（UX/UI: User Experience/User Interface - 用户与产品互动时的整体感受和界面设计）组件，其理解和渲染能力仍有提升空间。

然而，**GPT Image 2.0** 的发布为图像生成领域带来了新的希望。该模型在**排版**（Typography: 字体设计、字号、间距等排版元素）和**布局**（Layout: 页面或图像中元素的排列方式）方面取得了显著进步，能够生成更准确的文本和更具吸引力的九宫格品牌素材。在 **Chat PRD** 的品牌工具包（Brand Kit: 包含 Logo、配色、字体、图像风格等一套完整的品牌视觉识别元素）生成实验中，GPT Image 2.0 即使在参考了用户提供的 Midjourney 图像后，也能生成更符合期望的、更具品牌辨识度的图像。

此外，GPT Image 2.0 的**色彩分析**（Color Analysis: 根据个人特征确定最适合的色彩方案）功能也令人印象深刻。通过分析用户照片，模型不仅准确识别了“暖中性”的色调，还进一步细化了适合用户的**大地色系**（Earthy Warm Colors）和“暗冬季”的色彩方案，并展示了实际应用效果。虽然在人脸渲染细节上仍有瑕疵，但其在综合理解文本、颜色、图像及布局方面的能力，标志着 AI 图像生成正朝着更深层次的“思考”和应用迈进，为内容创作者和品牌建设者提供了强大的新工具。

<details>
<summary>Original English</summary>

So, those are my three Claude design use
cases. Import your design system and
create a new more marketing style
landing page, use content plus your
design system to create really really
beautiful slides, and then go ham on an
ugly redesign of your website or ugly or
beautiful, depending on what you think,
and facts us at 1-800 product, which is
exactly what this landing page says is
the way to get in touch with my friend
Lenny if you think he should shoot ship
Lenny's product zone. Okay, I just want
to show you two more things really
quickly before we go, and those things
are how I think you can use the new GPT
image model 2 to get some brand work and
also some fun image work done. Okay, so
just today at Chat GPT OpenAI released
Chat GPT images 2.0 model, which is new
era of image generation. It is the first
model that can do thinking, and they've
really focused on text and the ability
to render text and objects accurately,
and I just wanted to show you two use
cases that I think are pretty
interesting, and how well I think the
new image model from OpenAI performs.
The first one is kind of back to what we
were talking about before, which is
brand.
And I saw this prompt on X, and I I
copied it for Chat PRD to see what we
would get. And it's basically the idea
of creating one of those multi-page
brand kits for your company. So, I asked
it to create it for my company Chat PRD.
I just gave some general kind of brand
design guidance off this. I had Chat GPT
write this for me, and asked it to
generate it. And what I will say is it
did a really lovely job in terms of
text. It doesn't have that classic like
GPT image text looks to it, so
typography has gotten a little bit
better. I think the it's kind of amazing
it can do this nine grid layout of
different parts of the brand kit, and I
don't think it's bad. It's just not me.
And so, I loaded up some images from
Midjourney here that I think we use more
in our brand kit, and I say, "That's not
really us. Here are some reference
images.
Update the brand kit." And let's see
what it does with that. I'm going to
make it create an image. Hopefully, I'm
hoping it should read these images,
which are much brighter, much pinker,
and have this like sort of pixelated
feel to them,
and create a brand kit that looks like
more like what I would want to use. And
I think this is just such a neat
workflow. I've heard a lot from people
that they're really dissatisfied with
the current image models for marketing
purposes because it requires so much
bringing together of images and text and
typography and voice. And while I think
something like a Claude design obviously
can do that well at the web asset level,
sometimes you want it at the brand or
image asset level, and I think it's
really interesting to see if GPT image 2
can do this. So, let's see what it
generates. It's finishing up right now.
Let's see how pink it is and if we love
it. Oh my gosh, I actually really love
it. It makes me so happy. As you can
see, it took in this like sort of
pixelated
landscape-y images that we've been using
for Chat PRD. It is certainly more pink,
and it has given me kind of a new idea
of what we could do with this brand kit.
Now, we got an amazing brand kit done by
designers. I think it's probably
scientifically 5 to 50 times better than
this, but if you were looking for
somewhere to start, I think that GPT
image 2 is quite good at this, and this
doesn't have that very obvious AI image
text tell on the typography, and I think
something like this is a really great
starting point for folks that are trying
to get images done. And then finally,
one last fun use case it just finishes
finished over here,
which is taking my image and doing my
color analysis for for the boys in the
room. This is something that the ladies
often do to figure out what colors look
best on what they're wearing, and so I
uploaded a photo and asked GPT image one
image two to make me a color analysis,
and it gave me warm neutral. My best
colors are these earthy warm colors, and
even put me in those colors here down
here. Now, my face got real weird
towards the bottom. My teeth are looking
kind of funk over here, but overall, I
would say this is pretty impressive.
This is something that people spend a
lot of time putting together for folks.
Now, what I would say GPT2 is I am
actually a dark winter, so I might come
in here and say, "No, I'm a dark winter.
You're just confused by my old
highlights. My hair looks much blonder
in that picture than it naturally is.
It's actually very dark." Um and so,
let's see if it rewrites this to my
exact color palette. But again, think
about the combination of text, color,
image analysis, layout quite lovely. And
I haven't seen a model do this kind of
layout work effectively. You know, I
think Nana Banana had gotten close with
infographics and things like this, but
we might actually switch some of our
infographics and graphic generation over
to GPT image 2 because I think it just
looks a little bit more expensive and a
little nicer. All right, here we go.
This actually looks really great. This
is the correct color analysis for me. My
natural hair color is actually the one
in the middle. Don't tell anybody. And
these are the colors. Now, again, my
face gets really weird down here, and I
would never wear these clothes. I am not
a business lady. I am
a hacker podcaster. But in terms of the
colors, in terms of the layout, in terms
of the photography, the typography, this
is pretty impressive, and I would pay a
lot of money for somebody to do this for
me. So, if you're looking for a fun
Mother's Day gift out there, take a
photo of your lady when where she's
looking good, and throw it in here and
ask for her color analysis, and then buy
that person some jewelry. All right, so
this is the design-focused
spring 2026 drop. We looked at Claude
design and how good it is at importing
design systems, creating marketing style
landing pages, and slide decks, and then
translating your current website into
something a little bit more fun. We
looked at the new GPT model GPT image 2.
Two things I think it's really really
good at,
layout and typography. It has really
nailed those things, and has also just
up-leveled the quality of design because
this is the first image model that
really does some thinking. I think it's
great, and we talked about Google's
design.md standard, which they're trying
to make the standard way for agents to
understand your design system and brand.
It's been a really exciting week. The
end of the day, I don't think any of
these tools are dead yet. They all have
their benefits. They're all slow, and
they're all making me top up my tokens.
I'll see you soon where we'll look at
all the new AI tools, and until next
time, I hope you have fun building.
</details>

### 结论与未来展望

总而言之，Claude Design 和 GPT Image 2.0 都代表了 AI 在设计和内容创作领域的重要进展。Claude Design 在设计系统集成、营销内容生成（登陆页、幻灯片）和创意重塑方面提供了强大的支持，尤其适合产品营销和内容创作者。GPT Image 2.0 则在图像生成方面，尤其是在处理**排版**、**布局**和**品牌资产**创建上展现了令人欣喜的成果，预示着 AI 图像模型正朝着更智能、更具“思考”能力的方向发展。尽管这些工具在速度、成本控制和某些细节表现上仍有改进空间，但它们无疑为设计师、内容创作者和品牌专家提供了前所未有的辅助能力，加速了创意流程，并开启了新的可能性。**Google Labs** 提出的 **design.md** 标准，也预示着未来 AI 工具将更侧重于对设计系统的标准化理解和应用。

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