苹果推出低价 iPhone 17e 和 MacBook Neo:性价比与权衡 New York Times Podcasts 2026-03-13

苹果新品发布:低价 iPhone 与 MacBook

Rosie Garren: 我是 Rosie Garren,欢迎收听 Wire Cutter 节目。

Original English

Rosie Garren: I'm Rosie Garren and you're listening to the Wire Cutter Show.

Rosie Garren: 嘿,我是 Rosie,今天为大家带来一期特别节目。我的嘉宾是我的同事 Brenda Stolar。Brenda 是 Wire Cutter 的一位资深撰稿人,她的专长是所有关于智能手机、平板电脑和可穿戴设备的方方面面。上周,她报道了苹果在纽约举办的一场产品发布会,会上他们发布了——除其他产品外——一款全新的、所谓的“经济实惠型”MacBook,名为 MacBook Neo,以及一款新款的预算型 iPhone,iPhone 17e。苹果并不总是与“经济实惠”划等号。所以,对我来说,第一个也是最明显的问题是:有什么猫腻?这些新产品能为您节省数百美元,但您又牺牲了什么呢?它们的功能与标准价格的产品一样吗?有什么权衡取舍?在短暂休息后,我将就这些问题以及更多内容向 Brenda 提问。我们马上回来。

Original English

Rosie Garren: Hey, it's Rosie and I've got a bonus episode for you today. My guest is my colleague Brenda Stolar. Brenda is a senior staff writer here at Wire Cutter and her beat is all things smartphone, tablets, wearables. Last week, she covered a product launch event at Apple here in New York where they revealed, among other things, a brand new quote affordable MacBook, the MacBook Neo, and a new version of its budget iPhone, the iPhone 17e. Now, Apple isn't necessarily synonymous with affordability. So, the first and most obvious question for me is, what's the catch? These new releases could save you hundreds of dollars, but what, if anything, are you sacrificing? Do they work the same as their standard price counterparts? What are the trade-offs? I'm going to put those questions and more to Brenda after a quick break. We'll be right back.

Rosie Garren: Brenda,欢迎来到节目。

Original English

Rosie Garren: Brenda, welcome to the show.

Brenda Stolar: 谢谢。很高兴回来。

Original English

Brenda Stolar: >> Thank you. I'm glad to be back.

Rosie Garren: 好的,我们直接开始吧。新款 iPhone 17e 和最新的预算型 MacBook,这款 MacBook Neo,起售价都是 600 美元。我想知道,普通人会认为这是“经济实惠”吗?

Original English

Rosie Garren: >> All right, let's jump in. The new iPhone 17e and the newest budget MacBook, this MacBook Neo, both start at $600. I want to know is that what a regular person would consider affordable?

Brenda Stolar: 是也不是。我认为这取决于语境。所以,我想说在更广泛的智能手机和笔记本电脑范围内,这肯定属于偏贵的范畴。所以,预算型 Android 手机的价格在 100 到 400 美元左右,而预算型笔记本电脑的价格在 200 到 500 美元之间。但当我们谈论 Apple生态系统 时,它确实是经济实惠的。

Original English

Brenda Stolar: >> Yes and no. I think it depends on the context. So, I would say within the broader range of smartphones and laptops, it's definitely more on the expensive side. So, budget Android phones fall within, I'd say, the $100 to $400ish range, while budget laptops cost between $200 and $500. But it's affordable when we're talking about Apple's ecosystem specifically.

Rosie Garren: 这就是你说的“生态系统”语境的意思?

Original English

Rosie Garren: >> That's what you mean by the context of the ecosystem.

Brenda Stolar: 是的,百分之百。所以,你知道,就 iPhone 系列的其余产品而言,iPhone 17e 被认为是经济实惠的,因为它起售价为 599 美元,比 iPhone 17 便宜 200 美元。同样的情况也适用于 MacBook Neo,起售价为 599 美元,比基础款 MacBook Air 便宜 500 美元,这是一个巨大的差价。

Original English

Brenda Stolar: >> Yes, 100%. So, you know, when it comes to the rest of the iPhone lineup, the iPhone 17e is considered affordable because it's a starting price of $599, which is $200 cheaper than the iPhone 17. And then the same applies to the MacBook Neo, which starts at $599, and that's $500 cheaper than the base model MacBook Air, which is a massive difference.

Rosie Garren: 这差别太大了。

Original English

Rosie Garren: >> That's huge.

Brenda Stolar: 是的。尤其当你还在上高中或大学,你知道你需要一台有能力的笔记本电脑来支撑你度过今年或未来几年,而且你正精打细算每一分钱的时候。还记得,这只是原价。所以,教育折扣 能将其降至 499 美元。然后,我预计这款 MacBook 在第三方零售商那里肯定会有折扣,你知道,在像 Amazon Prime DayBest Buy 通常会举办促销活动这样的大型促销活动期间。所以,我们很可能会看到它的价格进一步下降。

Original English

Brenda Stolar: >> Yeah. especially when you're in high school or in college and you know you want a capable laptop to get you through the year or years ahead and you're counting every last scent. It's also important to remember that this is the original price. So the education discount brings it down to $499. And then I expect this MacBook to definitely be discounted at third party retailers, you know, during big sale events like Amazon Prime Day or Best Buy typically holds a sale. So, we're likely going to see this drop even further.

iPhone 17e 和 MacBook Neo 的初步印象

Rosie Garren: 那么,我们的同事们,包括您自己,都已经测试过这些产品了。您已经拿到它们了。您对这款新手机和这款新 MacBook 的第一印象是什么?

Original English

Rosie Garren: >> So, our colleagues, yourself included, have been testing these products already. You already have your hands on them. What were your first impressions of the new phone and this new MacBook?

Brenda Stolar: iPhone 17e 的表现肯定不如 MacBook Neo 那么令人兴奋,因为 17e 是对 16e 的一次迭代更新。它真的没有太多疯狂的不同之处。我最喜欢的一点是,他们终于加入了 MagSafe 支持。所以,手机背面内置了磁铁。这意味着当你将无线充电器连接到它时,它不太可能滑动,你会获得更快的充电速度,然后你还可以吸附上数百万种不同的配件,比如 PopSocket、支架或钱包。所以,这是上一款型号的一个巨大批评点。每个人都说:“为什么没有 MagSafe 兼容性?”所以,每个人都肯定非常兴奋地看到了这一点。然后是 MacBook Neo,我的意思是,我肯定预计它会感觉便宜很多,因为它是一款入门级笔记本电脑。所以...

Original English

Brenda Stolar: So, the iPhone 17e was definitely not as exciting as the MacBook Neo because the 17e is an iterative update from the 16e. There's really not all that's crazy different about it. My favorite thing is that they finally added MagSafe support. So, there are magnets built into the back of the phone. And that means when you attach a wireless charging puck to it, it's less likely to slide. you'll get faster charging speeds and then you can also stick on a million different accessories like a popsocket or a stand or a wallet. So, that was a huge criticism of the last model. Everyone was like, why is there no MagSafe compatibility? So, everyone was definitely really excited to see that. And then the MacBook Neo, I mean, I definitely expected it to feel a lot cheaper because it's an entry-level laptop. So,

Rosie Garren: ...而且它比下一级别的产品便宜 500 美元。

Original English

Rosie Garren: >> and it's $500 cheaper than the next level up.

Brenda Stolar: 是的,它是铝制的。拥有铝制机身,感觉非常像 MacBook Air。它…我不知道“厚实”是否是正确的词。我拿起 MacBook Neo,我震惊地发现它的重量竟然和 MacBook Air 一样。所以,它们都重 2.7 磅。MacBook Neo 更厚一些,这是好事,因为同样,如果这是面向年轻受众的,而且他们要带它去学校,那它肯定很耐用,能够应对你把它扔进背包、扔在桌子上的情况。不过,我也希望这款 MacBook 的颜色能更鲜艳一些。

Original English

Brenda Stolar: >> Yeah, it's aluminum. Got the aluminum chassis, so it feels very similar to the MacBook Air. It is I don't know if chunkier is the right word. I picked up the MacBook Neo and I was shocked to learn that it's actually the same weight as the MacBook Air. So, they're both 2.7 pounds. The MacBook Neo is thicker though, which is good because again, if this is geared towards the younger audience and they're taking it to school, that thing will definitely be durable to get through, you know, being thrown in your backpack, being thrown on a desk. I also wish the colors though were a little bit more vibrant for this MacBook.

Rosie Garren: 是的。

Original English

Rosie Garren: >> Yes.

Brenda Stolar: 它有哪些颜色?

Original English

Brenda Stolar: >> What colors does it come in?

Brenda Stolar: 腮红粉、柑橘色、靛蓝色,还有银色,适合那些不想选…你知道,鲜艳颜色的人。我好像从没见过计算机有柑橘色。

Original English

Brenda Stolar: Blush, citrus, indigo, and then silver for people who don't want, you know, a fun color. I don't think I've ever seen a computer in the color of citrus.

Rosie Garren: 颜色柑橘色。就像我们的 Slack 频道炸开了锅,因为我们就好像…我在现场是唯一一个能描述色调、饱和度、在不同光照环境下看起来怎么样的人。

Original English

Rosie Garren: >> This has been such a fun topic. Just the color citrus. Like our Slack channel was going off because we were just like I was the only one on the ground at the event and so I was the only one that could describe the tone, the saturation, what it looks like in different lighting environments cuz

Brenda Stolar: 它是橙色的,对吧?我们…我们可以直接说吗?

Original English

Brenda Stolar: >> it's orange, right? Are we Can we just

Brenda Stolar: 不,它是…它是柠檬青柠的那种。我想象它就像佳得乐的柠檬青柠味。

Original English

Brenda Stolar: >> No, it's it's it's lemon lime kind of. I like to think of it as like the Gatorade lemon lime flavor.

Rosie Garren: 这是一个有趣的颜色,还有…

Original English

Rosie Garren: >> It's an interesting color and also

Brenda Stolar: 键盘也是同色系的。

Original English

Brenda Stolar: >> the keyboards are color matched,

Rosie Garren: ...但这也是一个讨论的话题,因为它们看起来几乎…它们非常浅,所以在某些光线下看起来几乎是白色的。

Original English

Rosie Garren: >> but that was another topic of discussion because they look almost they're very light, so it looks almost white in certain lighting.

Brenda Stolar: 你是指键盘在技术上也是柑橘色吗?

Original English

Brenda Stolar: >> You mean the keyboard is technically citrus colored as well?

Brenda Stolar: 应该是的。是的。真有趣。

Original English

Brenda Stolar: >> Supposed to be. Yeah. Interesting.

Brenda Stolar: 是的。但它非常微妙。但总的来说,感觉它是一款 500 美元的优质笔记本电脑。

Original English

Brenda Stolar: >> Yeah. But it's it's very subtle. But yeah, I wish the colors were definitely more vibrant. But as a whole, it feels like a premium laptop for $500.

iPhone 17e 与 iPhone 17 的主要区别

Rosie Garren: 我猜,我和大多数人对这两款新产品最大的疑问是:我们牺牲了什么来换取经济实惠?我们会不会错过什么显而易见的东西,如果我选择这款更经济实惠的手机或这款更经济实惠的笔记本电脑?我们先从 iPhone 开始。17e 与 17 有何不同?

Original English

Rosie Garren: My guess is that the biggest question I and most people will have about these two new products is what are you sacrificing in exchange for affordability? Are you missing things that are going to be noticeable if you opt for this more affordable phone or this more affordable laptop? Let's start with the iPhone. How is the 17e different from the 17?

Brenda Stolar: 是的,所以当你并排比较时,它们在很大程度上是相似的,但我想说最大的区别在于摄像头,因为 iPhone 17e 配备了一个单 4800 万像素的后置摄像头和一个 1200 万像素的前置摄像头。去年九月,苹果更新了 iPhone 17 的前置摄像头,配备了 1800 万像素的传感器,支持 Center Stage,在你自拍时能自动让你保持在画面中。而 17e 没有得到这样的待遇。就前置摄像头而言,它的分辨率较低。就后置摄像头而言,你损失了一个超广角镜头。所以,对于那些非常依赖 iPhone 进行摄影的人来说,这可能不是一个好选择。不,这是给那些喜欢随意抓拍事物照片的人。他们不使用任何后期编辑工具。我的意思是,他们可以在后期进行编辑,但他们只是在拍照,以便在手机上保存。他们只是想要这些回忆。所以,我认为考虑你拍照的方式以及你是否会错过这些不同类型的传感器非常重要。

Original English

Brenda Stolar: >> Yeah, so when you compare them side by side, they're fairly similar for the most part, but I would say the biggest difference is the cameras because the iPhone 17e has a single 48 megapixel camera on the back and a 12 megapixel front-facing camera. And back in September, Apple updated the iPhone 17 front-facing cameras with 18 megapixel sensors, support for center stage, which keeps you in frame automatically um when you're taking a selfie. And so the 17E did not get that treatment. As far as the front-facing, it is lower resolution. As far as the rearfacing cameras, you're losing out on an ultra wide lens. So, for people who really depend on the iPhone for photography, this is probably not going to be the right option. No, this is for the person who just likes to snap random photos of things. They're not messing around with any sort of editing tools. I mean, they can in post, but they're just taking photos to just have them on their phone. They just want the memories. So, I think it's very important to think about how you take photos and whether or not you're going to miss out on those different types of sensors.

Rosie Garren: 除了摄像头之外,如果你选择了更经济实惠的 17e,你还会牺牲什么?

Original English

Rosie Garren: >> Beyond the camera, what else might you be sacrificing if you reach for the more affordable 17e?

Brenda Stolar: iPhone 17 今年最大的特点是,它与 Pro 型号的相似度更高。所以,17 的屏幕尺寸与 17 Pro 相同,并具有始终显示模式ProMotion,即屏幕的高刷新率。还有一个用于应用提醒、音乐控制、计时器等的动态岛。而 17e 没有这些功能,所以你牺牲了始终显示模式、ProMotion、较小的屏幕尺寸,而且,是的,你得到的是一个刘海而不是动态岛。然后还有电池续航时间更短。

Original English

Brenda Stolar: >> The big thing with the iPhone 17 is this year more than ever, it's a lot more similar to the Pro models. So, the 17 has the same screen size as the 17 Pro and has always on display mode and promotion, which is the high refresh rate on the screen. There's also a dynamic island for app alerts, music controls, timers, etc. While the 17e has none of those features, so you're sacrificing that always on display, promotion, smaller screen size, and yeah, you get a notch instead of a dynamic island. And then also shorter battery life.

Rosie Garren: 那么 17e 的存储空间和速度怎么样?

Original English

Rosie Garren: >> So, how about storage for the 17e and speed?

Brenda Stolar: 是的。所以,17e 配备了 A19 芯片,这与 iPhone 17 的芯片相同。所以,你真的不应该期望在性能上有巨大的差异。它们也有相同的存储容量。所以,你有 256 GB 或 512 GB 的选择。这也是 17e 今年的一项升级,它们增加了基础型号的存储。

Original English

Brenda Stolar: >> Yeah. So, the 17e has an A19 chip and that is the same one as the iPhone 17. So, you shouldn't really expect a crazy difference in performance. And they also have the same amount of storage. So, you have the choice between a 256 GB or a 512 GB. And that is one of the upgrades with the 17e this year is they increased the base model.

Rosie Garren: 听起来是个不错的交易。

Original English

Rosie Garren: >> That sounds like a good deal.

Brenda Stolar: 我知道它们非常相似。当…我昨晚一直在刷新我的记忆,然后我看着比较,我说:“哇,17e 确实…它确实是功能丰富的。”说到底,我还是认为它取决于摄像头以及那个更高的刷新率。我没想到 120Hz 屏幕与 60Hz 屏幕之间的差异竟然对眼睛影响这么大。

Original English

Brenda Stolar: >> I know they're very similar. When I was like read I I was just like refreshing my memory last night and I'm like looking at the comparisons and I'm like wow the 17e is is it's feature- packed for sure. It really just I will say it comes down to the cameras and then also that higher refresh rate. I didn't realize how much of a difference it is on your eyes to go from a 120 Hz screen to a 60 Hz screen even.

Rosie Garren: 你能描述一下那是什么样的体验吗?

Original English

Rosie Garren: >> What can you can you describe how that what that experience would be?

Brenda Stolar: 滚动起来感觉顺畅多了。对我来说,就是滚动社交媒体。我不玩游戏。我不玩手机游戏。但这对于玩手机游戏的人也很重要,因为更高的刷新率意味着更流畅的图形,这对人们来说可能非常重要。对我来说,就是滚动社交媒体。它确实对眼睛更友好。它更快。感觉更顺畅。这是一个很小的区别,但从一种到另一种可能会让人感到不适。

Original English

Brenda Stolar: >> It feels a lot smoother when you're scrolling. For me, it would be scrolling through social media. I'm not a gamer. I don't play mobile games. But that is also important for people who play mobile games because with higher refresh rates come smoother graphics and that can be very important to people. For me, it's scrolling through social media. It really is a lot easier on the eyes. It just it's quicker. It feels smoother. It's a very minor thing, but going from one to the other can can feel jarring.

Rosie Garren: 好的,这是我的下一个问题。你作为专业人士,每天都在研究这些。对我来说,如果我不把两者放在一起比较,我会注意到吗?

Original English

Rosie Garren: >> Well, that was my next question. It's, you know, you are somebody who lives and breathes this professionally. For me, is it something I would notice if I wasn't holding both of them side by side?

Brenda Stolar: 可能不会。而且,从老款 iPhone 过来的用户,他们可能不是用 120Hz 手机,但他们可能用的是 120Hz 刷新率的笔记本电脑或平板电脑。这只是一些需要考虑的小细节,但不是什么大区别。

Original English

Brenda Stolar: >> Probably not. And also people that are coming from an older iPhone will not be coming from a 120 Hz phone, but they may be coming from a laptop that has 120 Hz refresh screen or a tablet. Just little things to consider like that, but not not a major difference.

MacBook Neo 与标准 MacBook 的权衡

Rosie Garren: 让我们转向 MacBook。这款经济实惠的 MacBook 与通常定价的标准款 MacBook 有哪些不同之处?除了便宜 500 美元之外?

Original English

Rosie Garren: Let's pivot to the MacBook. In what ways is this affordable MacBook different from the standard typically priced one beyond the fact that it's $500 cheaper?

Brenda Stolar: 是的。所以,直到现在,直到 MacBook Neo 之前,MacBook Air 都是最经济实惠的选择,那时的价格是 999 美元,直到这次发布,它们增加了基础存储。所以,现在起售价是 11…(此处似乎有转录错误,原文应为“1199”但被截断)。所以,不再是经济实惠的选择。现在有了 MacBook Neo,但它确实带来了权衡。所以,苹果为了压低价格,不得不削减了一些成本。最大的区别在于它运行的是 A18 Pro 芯片,这是一个 iPhone 芯片,而其他 MacBook 则依赖苹果的 M 系列芯片,这些芯片是专门为 Mac 设计的。所以,这肯定不是你用来进行重度视频编辑照片编辑游戏3D 渲染的笔记本电脑。这是你用来处理基本的日常任务的笔记本电脑。网页浏览、滚动社交媒体、观看 Netflix 或 Hulu 或任何其他流媒体、与朋友FaceTiming、播放音乐、可能进行轻度游戏轻度编辑。它只是你非常基础的电脑。我认为人们必须记住的是,有一类人只是想要一台能完成基本事情的电脑。他们不依赖它来处理高强度任务。

Original English

Brenda Stolar: Yeah. So, up until now, up until the MacBook Neo, the MacBook Air was the most affordable option and that was $999 until this launch where they upgraded it with more base storage. So, now it starts at 11. So, no longer the affordable option. And now you have the MacBook Neo, but that does come with trade-offs. So, Apple did have to cut some corners to keep that price down. The biggest difference is that it runs on an A18 Pro chip and that is an iPhone chip while the other MacBooks rely on Apple's M series chips and that's specifically built for Mac. So, it's definitely not the laptop that you're going to use for heavyduty video editing or photo editing or gaming or 3D rendering. This is the laptop that you use for your basic everyday tasks. Web browsing, scrolling through social media, streaming Netflix or Hulu or whatever, you know, FaceTiming your friends, streaming music, maybe light gaming, light editing. It's just your very basic computer. I think that's what people have to remember here is there is a group of people that just want a computer that works to get the basic things done. They don't rely on it for intense tasks.

Rosie Garren: 那么 Brenda,考虑这两款新产品的用户会想知道,他们是为了获得经济实惠而牺牲了速度,是为了获得经济实惠而牺牲了性能。所以,当我们之前提到 iPhone 17e 实际上与 iPhone 17 非常相似时,我想说的是,对于这款 iPhone,你并没有为了经济实惠而牺牲速度。再说一遍,它配备了与 iPhone 17 相同的 A19 芯片,所以性能不会有问题。牺牲在那些其他功能上,比如单摄像头、更短的电池续航、更慢的充电速度,以及我们之前讨论过的显示屏的其他功能,比如始终显示和 ProMotion。另一方面,MacBook Neo 则不同。所以,它确实优先考虑了经济实惠而非强大的性能。除了 A18 Pro 芯片之外,它还有 8 GB 的内存,这让每个人都大惊失色。

Original English

Rosie Garren: >> So Brenda, people considering these two new products are going to want to know whether they're sacrificing speed for affordability, performance for affordability. So, when we mentioned earlier that the iPhone 17e is actually very similar to the iPhone 17, I would say with this iPhone, you're not sacrificing speed for affordability. Again, it has the same A19 chip that powers the iPhone 17, so performance will not be an issue. the sacrifices are more evident when it comes to those other features like that single camera, shorter battery life, slower charging speeds, and then all those other features with the display that we talked about before like always on and and promotion. The MacBook Neo, on the other hand, is different. So, that one definitely prioritizes affordability over power. In addition to that A18 Pro chip, it has 8 gigabytes of RAM, which has sent everyone into a tail spin.

Brenda Stolar: 它并没有让我大惊失色。这恰恰说明,我可能不知道 8 GB RAM 的重要性。所以,请解释一下。

Original English

Brenda Stolar: >> It's not sending me into a tail spin. And that's suggesting to me that I don't know the significance of 8 GB of RAM. So, explain.

Brenda Stolar: 8 GB 的内存很少。举个例子,MacBook Air 起始是 16 GB。好消息是,你可以配置到 32 GB,但这款固定为 8 GB。问题在于,这可能非常受限,取决于你是谁。所以,如果你总是打开几十个标签页或同时打开多个应用程序,它很可能会卡顿,而且你可能需要非常清楚地了解你在做什么,才能让它继续流畅运行,才能不让应用程序崩溃,或者让你触发那个令人讨厌的、总是会在屏幕上旋转的“沙滩球”,然后你必须强制退出应用程序。所以,在使用这么小的 RAM 时,你必须有意识地使用,你必须学会如何优化它。这在高配置的 MacBook Air 上就不会是问题,因为你可以根据你的需要进行配置。所以,在这里,你基本上被限制在了一个特定的数量,然后你必须弄清楚如何用好它以及如何优化它。

Original English

Brenda Stolar: >> 8 GB of memory is low. To give you an example, the MacBook Air starts at 16 GB. And the good thing is you can configure it up to 32 GB, but with this you're fixed at 8 GB. And the issue here is that it can be very limiting depending on who you are. So, if you're the type who always has dozens of tabs open or apps open all simultaneously, it's likely going to stutter and you're probably going to have to be very cognizant of how much you're doing in order for it to continue to run smoothly in order for apps not to crash or for you to not trigger, you know, the dreaded beach ball that loves to spin on the screen and then you have to force quit the app. So, you have to be intentional with the usage when it comes to that small amount of RAM, which wouldn't be a problem with a higherend MacBook like the Air because you can configure it depending on how much you need. So, here you're kind of like cornered into a specific amount and then you have to figure out how to use that well and how to optimize it.

Rosie Garren: 明白了。我强烈建议大家看看我们的“最佳 MacBook”购买指南,因为我们的 Mac 专家、笔记本电脑评测员 Dave Gersorn 测试了 MacBook Neo,他在指南中分享了他所有的看法,与我们刚才说的非常相似,他确实遇到了很多这些小问题,但他也…我认为记住 MacBook Neo 推出至今时间不长,所以我们才刚拿到初步评测。他确实强调,现在预测这款性能较弱的芯片在未来两到三年内的表现还为时过早。

Original English

Rosie Garren: >> Got it. I highly recommend checking out our best MacBooks buying guide because our Mac expert laptop reviewer Dave Gersorn tested the MacBook Neo and he has all of the thoughts in the guide very similar to what we were saying where he did experience a lot of those hiccups but he also I think it's important to remember that the MacBook Neo has not been out for very long and so we are just getting initial reviews. He does emphasize that it is too early to predict how this less capable chip will continue to perform in the future.

Brenda Stolar: 所以,请留意 Dave 指南的更新。

Original English

Brenda Stolar: >> So keep an eye on updates of Dave's guide.

Brenda Stolar: 抱歉,如果我给 Dave 增加了更多工作,如果你在听的话,但是的,因为我认为我在网上看到很多人在测试 MacBook Neo 的极限。很多人说它做不到 X,做不到 Y,做不到 Z。然后有人会说:“看,它做到了。”而且它是一台新的 MacBook。你知道…

Original English

Brenda Stolar: >> I'm sorry if I'm creating more work for Dave if you're listening, but yes, because I think I've been seeing a lot of people online putting the MacBook Neo through its paces. A lot of people are saying it can't do X, it can't do Y, it can't do Z. And then somebody will be like, "Look, it did it." And it's a it's a new MacBook. You know,

Rosie Garren: 它需要一点时间。

Original English

Rosie Garren: >> it needs it needs a minute.

Brenda Stolar: 是的。让我们给它一些时间,然后看看它的表现如何。

Original English

Brenda Stolar: >> Yeah. Let's let's give it some time and then see how it's going to perform.

苹果推出低价产品的时机与策略

Rosie Garren: 从苹果的角度来看,长期以来,用户一直抱怨这些产品太贵了。所以,我很好奇,为什么现在要发布一款经济实惠的 MacBook 和这款经济实惠的 iPhone?

Original English

Rosie Garren: >> It's long been a complaint from Apple or perspective Apple users that these products are way too expensive. So, I'm curious, why release an affordable MacBook and this affordable iPhone now?

Brenda Stolar: 所以,尽管经济实惠的 iPhone 和 MacBook 很可能早已在苹果的产品路线图上,但我们多年来一直在听传言说有低成本 MacBook,我们一直在等待它,它终于来了。但很难忽视的是,这个时机确实感觉有些“吉祥”。尤其是在 MacBook 方面。随着 AI 的快速发展,AI 数据中心正在扩张,这导致了大规模的 RAM 短缺,并且 PC 价格迅速上涨。我们的技术编辑 Arthur Geese 有一篇关于“廉价笔记本电脑的死亡”的精彩文章,我推荐大家阅读,因为它对正在发生的事情、为什么会发生以及如何在其中导航并提供购买建议进行了精彩的分析。这个问题最终也会影响到智能手机。所以,现在提供有吸引力的预算选项是个好时机,这样人们就可以在价格上涨时不必支付更多费用。但即使在这些价格上涨之前,预算笔记本电脑的世界一直非常混乱。我们的笔记本电脑专家 Kimber streams,我非常佩服她。这可能非常令人困惑,你知道,有不同的制造商 HP、联想、宏碁、华硕,有数百种型号和配置,就像我说的,价格不断变化,而且经常缺货。所以,很容易感到选择疲劳,或者觉得自己不小心买错了,或者就是对自己做出的决定没有信心。而现在,每个人都将面临很大的压力,只是想买点东西,这样他们就不会被落下,或者被迫花费比他们想要的更多的钱。

Original English

Brenda Stolar: >> So, even though the affordable iPhone and MacBook have likely been on Apple's product roadmap for a while, we've been hearing rumors about a lowcost MacBook for years now and we've just been waiting on it and it's finally here. But it's tough to ignore that the timing definitely feels strangely serendipitous, especially with the MacBook. With AI growing as quickly as it is, AI data centers are expanding, which has caused a massive shortage of RAM and the price of PCs to rapidly increase. Our tech editor, Arthur Geese, has a great story on the death of a cheap laptop that I recommend everyone reads because it's an excellent breakdown of what's happening, why this is happening, and buying advice on how to navigate this and and what to do. This problem will eventually hit smartphones as well. So, it's a great time to offer appealing budget options that people can buy now so that they don't have to pay a lot more when prices get worse. But even before these prices increase, the world of budget laptops has always been very confusing. Our laptop expert Kimber streams, I give them so much credit. It can be very confusing and you know there's different manufacturers HP, Lenovo, Acer, Asus, hundreds of models and configurations like I said that constantly shift in price and go out of stock. So it's easy to feel decision fatigue or you know to feel like you're buying the wrong one by accident and not like just not feel confident in your decision. And

Rosie Garren: 特别是如果你说价格不可避免地上涨。

Original English

Rosie Garren: >> everyone's going to be feeling a lot of pressure right now to just buy something so that they're not left out in the cold or forcing to spend, you know, more than they wanted to.

Brenda Stolar: 是的。他们称之为“Ramageddon”。

Original English

Brenda Stolar: >> Particularly if you're saying prices are inevitably going to rise.

Rosie Garren: 哦,天哪。

Original English

Rosie Garren: >> Yeah. They're calling it Ramageddon.

Brenda Stolar: 是的。是的。好吧,我愿意相信 Tim Cook 某种程度上像拥有水晶球一样,他当时在想:“Ramageddon 2026。我们来发布…你知道,这些经济实惠的选项。”我认为这是吉祥的,这是唯一能形容的词,你知道,而且苹果公司可以利用这个时刻吸引那些通常不会成为苹果用户的消费者。因为我知道我们有很多苹果忠实用户,他们一直被锁定在苹果生态系统里。

Original English

Brenda Stolar: >> Oh, brother. >> Yeah. Yeah. Well, I would like to think that Tim Cook had like a crystal ball of sorts where he was like, "Ramageddon 2026. Let's release, you know, these affordable options." It's serendipitous, I think, is the only word really, you know, and there's something to be said about Apple really taking advantage of this moment and attracting people in that normally would not be an Apple user

Brenda Stolar: 但也有很多人不是。所以,他们正在邀请他们加入。而且,如果他们现在购买 MacBook Neo,对吧?他们正处于高中或大学阶段,这些人会长大,然后他们会升级到 MacBook Air,然后他们会升级到 MacBook Pro。所以,这对他们来说是一个充满机遇的世界,而且现在是锁定他们的绝佳时机。

Original English

Brenda Stolar: cuz I know we have, you know, a lot of Apple loyalists who have just been locked into the ecosystem forever, >> but there are people who haven't. So, they're inviting them in. And if they're buying a MacBook Neo now, right, they're in high school or they're in college, those people are going to grow up and then they're going to upgrade to a MacBook Air and then they're going to upgrade to a MacBook Pro. So, it's just a world of opportunity all around for them and really great timing to lock in on.

Rosie Garren: Brenda,非常感谢你。这信息非常有帮助。谢谢。如果你想看看 Brenda 在 Wire Cutter 网站上的文章,标题是“苹果正处于它的经济实惠时代,大概是这样。”我们今天的节目就到这里。下周见,非常感谢你的收听。

Original English

Rosie Garren: >> Brenda, thank you so much. This is super helpful information. Thank you. If you want to check out Brenda's piece on Wire Cutters website, it's called Apple is in its affordable era, sort of. That's it for us. Till next week, thank you so much for listening.

📌 文中提及的人物和组织

公司/组织: Apple, Wire Cutter

产品/模型: iPhone 17e, MacBook Neo

关键字: affordable-tech apple-products tech-trends ram-shortage