创意搜寻的使命
[Reggie Watts]: 我叫 Reggie Watts,当我获得在 TED 演讲的机会时,我的生活永远改变了。现在,TED 正在全球范围内搜寻能够改变一切的创意。在全球举办九场 TEDx 活动,为无名之辈提供全球发声的机会。六分钟的时间,可以激发、激励并永远改变他们的生活。但这还不是全部,在专家评审团的指导下,一位幸运的演讲者将获得一生难得的机会。
Original English
[Reggie Watts]: My name is Reggie Watts and my life changed forever when I got the opportunity to speak at TED. Now TED is searching the globe for ideas that could change everything. Nine TED X events around the world. Giving a global voice to the unknown. Six minutes that can inspire, motivate, and change their lives forever. But that's not all. Coached by an expert panel, one lucky speaker will be surprised with the opportunity of a lifetime.
[旁白]: 雅典,古希腊的心脏,一个由哲学、民主和辩论塑造了世界思考方式的地方。柏拉图、苏格拉底和亚里士多德曾在这里分享他们的思想。今天,这份遗产在延续。来自希腊各地的讲者被选中登上了 TEDx 的舞台。
Original English
[Narrator]: Athens, the heart of ancient Greece and a place where philosophy, democracy, and debate shaped how the world thinks. Plato, Socrates, and Aristotle once shared their ideas here. Today, that legacy continues. From across Greece, a select group of speakers have been chosen to take to the TEDex stage.
初见讲者与愿景
[Fiori]: 你好,我是 Fiori,来自雅典。我是第三代服装制造商。我的愿景是转变时尚产业,应对现代奴役以及产品制造、消费和处置方式对环境造成的破坏。时尚是现代奴役风险第二高的行业,也是最大的环境污染源之一。我相信雅典有很多故事可以分享,可以作为改变世界的范例。
Original English
[Fiori]: Hi, I'm Fury. I'm from Athens. I'm a third generation fashion manufacturer. My vision is the transformation of the fashion industry to act on modern slavery and the destruction to the environment caused by how we make our products, how we consume it, and how we dispose them. Fashion is the second industry in risk of modern slavery and one of the biggest poller to the environment. I believe that Athens has many stories to share that could act as an example for changing our world.
[Mel Rosenberg]: 显然,我想去温哥华。我想这里的每个人都想去。我是 Mel Rosenberg,一名微生物学教授。我的核心创意是:我们应该谈谈口臭,因为没有人谈论它。口臭结合了人文与科学、心理学与微生物学。在大多数情况下,它很容易诊断,也很容易治疗。
Original English
[Mel Rosenberg]: Clearly, I want to go to Vancouver. I think everybody here does. I'm Mel Rosenberg and I'm a professor of microbiology. The big idea is that we should talk about bad breath because nobody talks about it. Bad breath combines humanity and science, psychology and microbiology. It's quite easy to diagnose and it's quite easy to treat in most instances.
评审团的标准
[Kelly Stoetzel]: 我叫 Kelly Stoetzel,负责领导 TED 评审团。我在 TED 担任策展工作已有 20 年。我与数千名讲者合作,筛选他们,帮助他们完善演说。我特别看重创意的强度,但你必须让它落地。交付力 (Delivery) 取决于讲者与房间里的人们连接得有多好。
Original English
[Kelly Stoetzel]: I'm Kelly Stzzel. I'm leading the TED panel. My role at TED for the past 20 years has been curation. So, I've worked with thousands of speakers on the TED stage to select them, to help them develop their talks and get them ready to share them with the world. Things that I look for are really the strength of the idea, but you then have to make it land. The delivery is how well they connect with the people in the room.
[Kelly Shu]: 我负责 TED 的 YouTube 频道。我始终相信内容为王。如果演讲很棒且表现力强,它就会表现出色。但我个人总是在寻找一种简洁的方式来向人们呈现它。有时候演讲在现场很精彩,但在屏幕上可能就不那么吸引人了。我钟情于那些能让人感到希望的、鼓舞人心的演讲。
Original English
[Kelly Shu]: My name is Kelly Shu. I run Ted's YouTube channel. I always believe that content is king. And so, if it's a great talk and it's great delivery, it will do well. But selfishly, I'm always looking for a really concise way to like present it to people. You can honestly have an amazing talk in person, but sometimes on the screen, it's like not as intriguing as it was in real life. I'm a sucker for an inspiring TED talk that just makes me feel like there's hope again.
排练与挑战
[Dr. Emma Macweeni]: 今天,我们的大脑比身体先死亡。我是 Dr. Emma Macweeni。我每天照顾那些大脑逐渐退化的患者,而他们的身体往往还非常健康。我非常希望能将这些信息传递给尽可能广泛的受众,因为它将拯救一些人的生命。
Original English
[Dr. Emma Macweeni]: Today, our brains are dying before our bodies. I'm Dr. Emma Maxweeni. My talk is about the fact that our minds are dying before our bodies today. I look after patients every day who die slowly and tragically with degeneration of their brains when they're often still really fit and healthy. I so desperately want to get this information to as wide an audience as possible because it will save some people's lives.
[Kelly Stoetzel]: 在舞台上,很多事情都可能出错。所以,背熟内容只是最低要求。你必须对自己的演讲烂熟于心,无论外部因素如何,都能完美地交付。
Original English
[Kelly Stoetzel]: When you're on the stage, so many things can go wrong. So, it's like having it memorized is kind of the bare minimum. So much of it is like knowing your talk good enough that you can just deliver it flawlessly every single time, no matter what the external factors are.
[Vivian]: 我叫 Vivian,是一名数据科学家。我的演讲是关于我们看不见的东西。我们人类通过眼睛看、通过大脑处理的信息是非常有限的。我曾与 NASA 合作,那时我通过“新眼睛”看到了事物。我将在演讲中佩戴一个脑部扫描设备,让我们能够看到隐形之外的东西。
Original English
[Vivian]: My name is Vivian. I am a data scientist. My talk is about what we cannot see. We humans, we are very limited in what we can see with our eyes and what we can process with our brain. I was always fascinated by technology and when I started working with NASA, I could literally see through a new eyes. We can use modern technologies such as this brain scan device that I am going to be wearing that allows us to see beyond the invisible.
关于“琐碎”的心理学研究
[Zoe Fragu]: 我是 Zoe Fragu,一名组织心理学家和商业教练。明天我将向世界谈论琐碎/小家子气 (Pettiness)。我见过太多优秀的人用这些无谓的行为——被动攻击或报复——污染了自己的生活,却不理解这对社会和系统造成了什么影响。当一个人陷入琐碎时,他就无法建立网络,因为建立网络是一个互惠的游戏。
Original English
[Zoe Fragu]: I am Zoe Fragu. I am an organizational psychologist and a business coach. Tomorrow I will be talking to the world about pettiness. I've seen so many good and talented people contaminating their whole lives with meaningless acts of being passive aggressive or being revengeful without really understanding what this causes to them, what this causes to societies and what this causes to systems in general. First of all, when you're petty, what you do is you don't build a network. Building a network is a reciprocity game.
最终演说:洞察与表现
[Vivian]: 事实是,我们只能看到现实的大约 0.00004%。这是我的大脑活动实时直播,如果我开始跳跃,你会看到我的大脑在“爆炸”。(演示技术出现小故障)当我对这个创意进行提炼时,我的核心观点是:我们所有人对事物的感知都是不同的。这没关系,只要我们理解每个人眼中的现实都不同,我们就能改善所有人的现实。
Original English
[Vivian]: The truth is that we can see only about 0.00004% of reality. That is my brain activity live streamed real life and if I start jumping you can see that my brain is exploding. When I really boiled down what the idea is, it's that we all perceive things differently. But that is okay as long as we understand that each of us sees reality differently and so we can understand and improve reality for all us.
[Zoe Fragu]: 琐碎会传染,它污染了生活和协作。在希腊,我们有一种粗俗的说法,大致翻译为“邻居的羊必须死”。这意味着如果我不能拥有一只羊,那么我的邻居也不行。如果我不能成功,任何人都不被允许成功。但请记住,琐碎虽然会传染,慷慨也一样。蜡烛点燃其他蜡烛,它本身并无损失。
Original English
[Zoe Fragu]: Pettiness is contagious. Pettiness contaminates people's lives, synergies, everything. In Greece, for example, we have a very petty saying that roughly translates to the neighbor's goat should die. That means that if I can have a goat, then my neighbor shouldn't either. What's important to remember is that pettiness is contagious but so is generosity. And a candle loses nothing by lighting other candles.
[Dr. Emma Macweeni]: 我们的身体将比大脑更长寿,我们将死于痴呆症。但现在我们有两个历史性的突破:两种新药物被证明可以延缓阿尔茨海默病;我们还有生物标志物,可以在症状极轻微时就检测到毒性蛋白。我们正处于一个全新未来的边缘,只要我们不让大脑先于身体死亡,真正的长寿就是可能的。
Original English
[Dr. Emma Macweeni]: Our bodies will outlast our brains and we will die slowly with dementia. Now we have two historic breakthroughs. Two new medications proven to slow Alzheimer's disease. And we have biomarkers which can detect abnormal toxic protein very early when symptoms are mild. Finally, we are on the brink of a whole new future where true longevity is possible when our brains will not die before our bodies.
[Mel Rosenberg]: 口臭在每种语言、每种文化中都是糟糕的。如果你不相信我,请做一下“舔手腕测试”。伸出舌头,舔一下你的手腕。那里的细菌层是异味的来源。这不仅关乎呼吸是否有异味,还关乎异味来自何处。如果来自口腔,那就是舌头或扁桃体的问题;如果是来自鼻腔和口腔,你可能需要医生。如果你爱某人,请务必告诉他们。
Original English
[Mel Rosenberg]: Bad breath is bad in every language, in every culture. If you don't believe me now, you will in a minute. Do the wrist lick test. Take out your tongues. Lick your wrist. Most of the odor is coming from way back in your tongue where there's billions of bacteria in a mucous layer. It's not only about how or whether the breath smells, but where it's coming from. If the odor is coming just from your mouth, that means it's coming from your tongue. If it's coming from your nose and mouth together, you need a physician. If there's somebody that you love, you tell that person.
Fiori:时尚工厂的未来
[Fiori]: 如果未来的工厂是道德的、可再生的,且对我们的城市、眼睛和灵魂都是美丽的呢?全球有 4000 万现代奴隶,其中四分之一是儿童。我们的衣服是海洋中微塑料的主要来源。我的创意很简单:生产本地化。将城市转变为循环中心,将回收者、设计师、微型工厂、公民和政策联系起来。AI 是织机,社区是编织者。
Original English
[Fiori]: What if the factory of the future is ethical, regenerative, and beautiful for our cities, for our eyes, for our souls? 40 million people live as modern slaves today. One out of four is a child. Our clothes are the number one source of primary microplastics in the oceans. So my idea is simple. Relocalize how we make. Turn our cities into circular hubs. Entangle networks of recyclers, designers, microactories, citizens and policy. AI is the loom, community is the weaver.
评审团决议与胜出者
[Kelly Stoetzel]: Mel 今天在与观众连接方面有些挣扎,这很令人遗憾。Emma 的内容和数据都很扎实,但这个演讲是否太超前了?Zoe 现场互动很好,但创意是否足够具有开创性?Vivian 表现得很自然,但技术演示并没有完全达到预期的戏剧性效果。而 Fiori,我们的“黑马”,从昨天完全没背过词,变成了今天最自信的演讲者。
Original English
[Kelly Stoetzel]: Mel struggled to connect with the audience today. Er, in terms of content, in terms of data, she was there. I guess my question is, was this talk too early? Zoe connected well with the room. I guess the question is, is it big enough? Fiori, our underdog today. Yesterday, she didn't have anything memorized. And today, like the most confident speaker. Vivian, she did a beautiful job. I kind of felt today that the example with the technology didn't quite really put the dramatic effect.
[Kelly Stoetzel]: 我们必须只选择一个人,那位演讲者是……Fiori!
Original English
[Kelly Stoetzel]: But we have to choose just one of you, and that speaker is... Fiori!
[Fiori]: 我感到非常受眷顾。我希望能代表所有制造业,向全球展示这种影响。我非常荣幸能代表我们的全球运动去温哥华。
Original English
[Fiori]: I feel very blessed. We don't talk as much about manufacturing. At TED, the idea applies globally and it can make global impact to all industries. I'm very blessed that I can represent our movement that's a global movement in Vancouver.
📌 文中提及的人物和组织
人物: Reggie Watts, Kelly Stoetzel, Mel Rosenberg, Emma Macweeni
公司/组织: TED, TEDxAthens, NASA