诺维信:用生物解决方案改变世界
大家好,我是挪威主权财富基金(Norges Bank Investment Management: 负责管理挪威政府全球养老基金)的首席执行官尼古拉·坦根。
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Hi everyone, I'm Nicolola Tangan, the CEO of the Norwegian So wealth fund and today I'm here in real good company with Esther Bett, president and CEO of Novo Nessis, which is one of my absolute favorite companies.
今天,我非常荣幸能与诺维信(Novonesis: 一家全球领先的生物解决方案公司,由Novozymes和Christian Hansen合并而成)的总裁兼首席执行官艾斯特·拜格特(Ester Baiget)在一起,诺维信是我最喜欢的公司之一。
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Esther Bett, president and CEO of Novo Nessis, which is one of my absolute favorite companies.
艾斯特正引领着向生物解决方案(Bio-solutions: 基于自然、利用生物过程替代传统化学品的创新方案)的转型,这基本上是用天然替代品取代了化学品。
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Esther is leading the transformation to bio solutions and which basically replaces chemicals with nature-based alternatives and you'll have it in everything you eat bread to the stuff you use to clean your clothes and basically Novanis is part of very many things in your life.
你在日常生活中所吃的面包,以及用来清洁衣物的用品中,都能找到诺维信产品的身影;可以说,诺维信的产品渗透到你生活的方方面面。
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We own 2 and a half% of noviceses which is more than $700 million and uh we are just super excited to have you here Esther.
我们持有诺维信2.5%的股份,价值超过7亿美元,艾斯特,我们非常高兴能邀请到您。
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Thank you very much. Uh and delighted to be here, Nikolai.
非常感谢。尼古拉,我也很高兴来到这里。
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>> So um let's just start with the basics.
那么,我们先从最基本的问题开始吧。
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What what you do?
你们具体是做什么的?
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>> What do we do in Novanesses?
诺维信是做什么的?
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>> Yeah.
是的。
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>> No one I mean you actually made a beautiful description of whom we are Nikolai.
尼古拉,你刚才对我们公司的描述非常精彩。
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We are the leading bio solutions company.
我们是领先的生物解决方案公司。
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We silently touch with our enzymes with our microbes more than two billion people every day.
我们的酶(Enzyme: 一种蛋白质,在生物体内作为催化剂(Catalyst: 能够加速化学反应速率的物质)发挥作用)和微生物(Microbes: 肉眼不可见的微小生物体,如细菌、真菌等)每天默默地影响着超过20亿人的生活。
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Enabling a healthier life, enabling a healthier planet and enabling solutions that drive value for our customers.
我们致力于实现更健康的生活、更健康的地球,并为客户提供创造价值的解决方案。
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transforming the way that they produce and the foods that we eat.
这改变了他们的生产方式以及我们所吃的食物。
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>> But by but I mean bio solution, what is it exactly?
但是,生物解决方案到底是什么?
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>> It's
它……
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and what is an enzyme?
那酶又是什么呢?
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>> Uh an enzyme is a protein that acts as a catalyst and uh makes things happen in life.
酶是一种作为催化剂的蛋白质,它能让生命中的各种反应发生。
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You make enzymes, I make enzymes, exist in nature.
你我体内都有酶,它们天然存在。
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They develop by nature.
它们由自然演化而来。
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What we do in Noonesses is we bring them up to scale in a professional way.
诺维信所做的,就是以专业的方式将这些酶进行规模化生产。
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We help nature to be better through bioengineering through uh very high advanced analytics to strain more than 100,000 li microbes in our libraries and scale up capabilities.
我们通过生物工程和高度先进的分析技术,帮助自然变得更好,从我们的菌株库中筛选出超过10万种微生物,并具备规模化生产的能力。
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We take solutions inspired by nature and we bring that to scale enabling then value added for our customers.
我们从自然中汲取灵感,将这些解决方案规模化,从而为客户创造附加价值。
生产与产品多样性
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>> And how do you produce these things?
你们如何生产这些产品?
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>> Through fermentation.
通过发酵(Fermentation: 利用微生物在无氧条件下分解有机物的过程)。
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Uh we
我们……
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you got like big tanks and they just you just ferment them.
你们是不是有很多大罐子,然后直接在里面发酵?
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>> We have big tanks.
我们有大罐子。
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It's uh we have really big tanks but we also have tiny tanks.
我们确实有非常大的罐子,但也有小罐子。
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What it's important is not only the fermentation, it's uh the finishing and bringing the right level of formatting and uh for our customers.
重要的是不仅仅是发酵过程,还有后续的精加工,以及为客户提供正确的产品形式。
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So anyone can ferment.
所以,任何人都可以发酵。
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You you let bread in a in the bag and eventually with mold that's a fermentation.
你把面包放在袋子里,最终发霉了,那也是一种发酵。
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We ferment at a professional level.
我们进行的是专业级别的发酵。
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we only get that micro or that protein that you're seeking for with the right level of performance and then we um stabilize it and put it in the right format for our customers.
我们只获取具有所需性能的特定微生物或蛋白质,然后对其进行稳定处理,并以适合客户的格式提供。
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It's not the same an enzyme that goes into detergent that an enzyme that will enable a biofuel that an enzyme that en that goes into baking or probiotic that will go for gut health or culture that will enable dairy very different types of formats.
用于洗涤剂的酶、用于生物燃料的酶、用于烘焙的酶,或者用于肠道健康的益生菌(Probiotics: 对宿主有益的活性微生物),以及用于乳制品的菌种(Cultures: 用于发酵或特定生物过程的微生物群),它们的格式都大相径庭。
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>> How many different products do you make?
你们生产多少种不同的产品?
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>> Oh thousands million.
哦,成千上万,甚至数百万种。
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I mean we from the the products uh it depends how you count them.
这取决于你如何计算产品数量。
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>> If you count on what we ferment
如果你计算我们发酵的产物……
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uh or if you count on the way that we supply to the customer which at the end is the final product because what makes us very unique as a company is our capability to connect customer needs with bio solutions.
或者如果你计算我们提供给客户的最终产品形式,因为我们公司非常独特的一点是,我们能够将客户需求与生物解决方案相结合。
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M
嗯。
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so we make tailor made solutions specific for our customer and that's that's the combination of not only one solution we make what we call cocktails which is blends of different enzymes or enzymes and yeast that then they will drive the right level of performance at our customers.
因此,我们为客户量身定制解决方案,这不仅仅是单一解决方案的组合,我们还会制作所谓的“混合物”,即不同酶或酶与酵母的混合物,以在客户那里实现所需的性能水平。
诺维信服务的核心产业
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>> So what what are the biggest industries you sell into?
那么,你们主要销售给哪些最大的行业?
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We uh are present in um food and nutrition in dairy.
我们涉足食品营养领域,尤其是在乳制品行业。
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When you eat a yogurt, especially if you eat a high protein yogurt, extraordinary high likelihood that we are there enabling uh the taste, the texture, the palatability and healthiness also with a competitive and high uh reliable way of bringing productivity at our customer.
当你吃酸奶,特别是高蛋白酸奶时,我们极有可能在其中,帮助提升口感、质地、适口性和健康度,同时以具有竞争力和高度可靠的方式提高客户的生产力。
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If you eat bread, we are there enabling the freshness and the moldness with clean label.
如果你吃面包,我们也在其中,通过清洁标签技术,保持面包的新鲜度和防止霉变。
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when you uh go into bofu you fill up your car well not in Norway mainly electrical here but in the rest of the world or in North America in Latin America in India who's going by bowling in bofuels we will be there when you wash your clothes we will be there on those detergents allowing you to wash at low temperatures that's the beauty of enzymes they are catalytic they don't need high temperature and energy to act so you can wash your clothes at low temperature get that level of cleaniness saving energy and consumers and at the same time bringing biodegradability because our solutions absorbed by nature.
当你去加油站给汽车加生物燃料(Biofuels: 由生物质制成的燃料,如生物乙醇),虽然在挪威主要是电动汽车,但在世界其他地方,比如北美、拉丁美洲和印度,我们都会在场。当你洗衣服时,我们的产品也会出现在洗涤剂中,让你能在低温下洗涤衣物,这就是酶的魅力所在——它们具有催化作用,无需高温和大量能量即可发挥作用。因此,你可以在低温下洗涤衣物,达到同样的清洁度,从而为消费者节省能源,同时我们的解决方案可被自然吸收,具有生物降解性。
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Where do you replace uh kind of fossil based chemical solutions?
你们在哪些领域取代了基于化石燃料的化学解决方案?
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>> Everywhere.
无处不在。
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Everything we do is uh go back to the fundamentals on answers that nature already developed.
我们所做的一切都回归到自然已经发展出的基本解决方案。
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And then we brought chemistry, fossilbased solutions to fulfill the needs of the society.
过去,我们曾依赖化学和基于化石燃料的解决方案来满足社会需求。
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And now thanks to science and technology, we can master the art of nature and bring the solutions based on nature to fulfill the society needs.
而现在, благодаря 科学技术,我们能够掌握自然的艺术,并带来基于自然的解决方案来满足社会需求。
市场规模与增长策略
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>> How big is this market that you're addressing here today?
你们目前所面对的市场规模有多大?
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We we well we're proud of whom we are.
我们为自己感到骄傲。
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Uh we
我们……
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we got the biggest right.
我们是最大的,对吧?
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Yeah.
是的。
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But uh we are I would say you could say we you could look at our market share and say oh we're very proud of our market share.
但是,我想说,你可以看看我们的市场份额,然后说我们为我们的市场份额感到非常自豪。
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The way I like looking at it it's addressable market share.
我更喜欢从“可触达市场份额”的角度来看待它。
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So yes we are have a very strong position on bio solutions but what and if you look at the
所以,是的,我们在生物解决方案领域拥有非常强大的地位,但是如果你看看……
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so what what is what is your market share?
那么,你们的市场份额是多少?
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It's it's good.
很好。
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Uh it is
嗯,它是……
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you have to give us a number.
你得给我们一个数字。
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Uh it is it is strong.
嗯,它很强劲。
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It is uh in some cases it's a very solid market share the one that we have in some markets we have a very strong position as I said if you look at dairy extraordinarily high level of probability that our solutions are there behind if you look at bofuels extraordinary high level of probability I don't think we talk about market shares specifically but uh um the way we I like looking at it it is the biosolution market it is um 60 billion market and that's including amino acids vitamins, broad range of solutions that you can produce on fermentation.
在某些情况下,我们拥有非常稳固的市场份额;在某些市场,我们拥有非常强大的地位,正如我所说,如果你看乳制品行业,我们的解决方案在背后发挥作用的可能性极高;如果你看生物燃料,可能性也极高。我认为我们不具体谈论市场份额,但我更喜欢从生物解决方案市场的角度来看待它,这是一个600亿美元的市场,这包括了氨基酸(Amino acid: 蛋白质的基本组成单位)、维生素以及通过发酵生产的各种解决方案。
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But I really like to look at the specialty chemicals market which is a trillion dollars market.
但我更喜欢关注特种化学品市场,这是一个万亿美元的市场。
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>> How fast are you growing?
你们的增长速度有多快?
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We're growing a a high single digit
我们正以高个位数的速度增长。
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and uh that's also the space that we have put for uh midterm growth uh growth rates to continue to grow above market.
这也是我们设定的中期增长目标,即增长率持续高于市场平均水平。
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We typically present in markets that they grow at 1 to 2%.
我们通常涉足增长率为1%到2%的市场。
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That's the food market.
比如食品市场。
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That's the household care market.
还有家庭护理市场。
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But we outgrow two, three, four times the markets that we present.
但我们的增长速度是这些市场增长速度的两到四倍。
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>> And why do you do that?
你们为什么能做到这一点?
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>> Because we bring value for our customers.
因为我们为客户创造了价值。
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And uh we grow
而且我们正在增长。
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I mean competition is trying to do the same, right?
竞争对手也在努力做同样的事情,对吧?
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>> We we grow much faster uh than uh than the markets that we present because we are the partners to go with our customers on on bio solutions.
我们比我们所处的市场增长快得多,因为我们是客户在生物解决方案领域的首选合作伙伴。
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>> But why are you the partner to go?
但为什么你们是首选合作伙伴呢?
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Why do they want to deal with you?
他们为什么想和你们合作?
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>> Because we answer their needs through science, through innovation.
因为我们通过科学和创新来满足他们的需求。
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We spend 10% of our revenue in R&D.
我们将10%的收入投入到研发中。
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Yeah.
是的。
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And then uh we have three we have three three things that makes us unique.
此外,我们有三点独特之处。
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We have a broad range.
我们产品种类繁多。
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We present in more than 30 different markets.
我们业务遍及30多个市场。
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We're global.
我们是全球性的公司。
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We're really good listening to our customer needs
我们非常善于倾听客户需求。
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and then we have an amazing R&D machine to translate those needs into answers and then we can bring them to scale.
然后,我们拥有强大的研发体系,能将这些需求转化为解决方案,并实现规模化生产。
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So when we connect these three that puts in a good position to be the partner for growth for our customers.
因此,当我们把这三点结合起来时,我们就能很好地成为客户的增长伙伴。
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Mhm.
嗯。
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We grow by volume mainly.
我们主要通过销量增长。
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We also grow a little bit by price, but mainly through volume and we grow by penetrating in the markets that we're in.
我们也会通过价格略有增长,但主要是通过销量,并通过深入渗透现有市场来实现增长。
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We typically are 1 to 5% of the codes of good sold of the products that our customers produce in a detergent, in a bread, in a dairy yogurt, in the biouels.
我们通常占客户生产的洗涤剂、面包、乳制品酸奶、生物燃料等产品销售成本的1%到5%。
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But we enable significant amount from the value.
但我们创造了巨大的价值。
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You cannot make um microplastic replacement with cheaper microplastics.
你无法用更便宜的微塑料来替代微塑料。
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You cannot make low sugar added with cheaper sugar.
你无法用更便宜的糖来制作低糖产品。
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You cannot improve the wash at lower temperatures with cheaper surfactants.
你无法用更便宜的表面活性剂在低温下提高洗涤效果。
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This is the type of performance that we provide to our customers.
这就是我们为客户提供的性能。
丹麦在生物技术领域的优势
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>> Now, Novenis is the is the merger of two companies, Christian Hansen and Novaimes.
诺维信是两家公司——科汉森(Christian Hansen)和诺维信(Novozymes)——合并而成的。
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And I think it's kind of fun because those were two companies which I followed when I was an equity analyst and I loved both companies and now you are now you are one.
我觉得这很有趣,因为我以前做股票分析师的时候就关注过这两家公司,我都很喜欢,现在它们合二为一了。
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Now why why um why is Denmark so strong in this industry?
那么,为什么丹麦在这个行业如此强大呢?
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think
我想……
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there is a culture and a probably a heritage on fermentation
这可能与丹麦的文化和发酵(Fermentation: 利用微生物在无氧条件下分解有机物的过程)传统有关。
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uh embedded on the culture.
它深深植根于我们的文化之中。
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I mean actually we just established a partnership with NMA uh the restaurant and who grew through bringing fermentation and the art of fermentation and functionalization of fruit and we have just created a partnership in that direction showing the beauty of fermentation and how we can transform the world.
实际上,我们刚刚与Noma餐厅建立了合作关系,他们通过引入发酵技术、发酵艺术和水果功能化而发展壮大。我们刚刚建立了这方面的合作伙伴关系,展示了发酵的美妙之处以及我们如何改变世界。
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So there is a a driver of heritage and culture and fermentation.
因此,传承、文化和发酵是重要的驱动力。
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Then uh there is um strong foundations that continue to uh bring uh the uh reinvest and give back to the society.
此外,还有强大的基金会,它们持续投入并回馈社会。
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we're part of also I mean our main shareholder is also a foundation the noble northeast foundation
我们也是其中一部分,我们的主要股东也是一个基金会,即诺维信基金会。
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and uh we and then there is an extraordinary network between universities
然后,大学之间存在着一个非凡的网络。
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small enterprises big far biioarma companies that one fits the other and creates a h of uh excellence of biotechnology and also competitiveness uh that continues to attract the very best talent in the world
小型企业、大型生物制药公司相互契合,共同创造了一个卓越的生物技术中心,并形成了持续吸引全球顶尖人才的竞争力。
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>> what's the advantages of being part of the novo swear so to say.
那么,成为“诺和系”一部分的优势是什么呢?
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We are very thankful and maybe that's also to you to have long-term shareholders.
我们非常感激,也许这也是对你们而言,拥有长期股东。
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That's a that's a precious um gift
那是一份宝贵的礼物。
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that uh gives us the right and then equips us to be able to make decisions thinking on the long-term value creation.
它赋予我们权利,并使我们能够做出着眼于长期价值创造的决策。
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So we're very thankful for that.
对此我们非常感激。
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At the same time, this also comes with a responsibility to deliver every day.
同时,这也伴随着每天都要交付成果的责任。
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But do you get expertise and knowledge through these uh ownership and relationships?
但是,你们是否通过这些所有权和关系获得了专业知识和见解?
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>> Well uh from one side the the the governance uh of the sh long-term shareholders allows you to make the right decisions in the long term and then the foundation network in Denmark it reinvests back into talent.
一方面,长期股东的治理结构使我们能够做出正确的长期决策;另一方面,丹麦的基金会网络将资金重新投入到人才培养中。
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It creates uh uh the pool also for really good universities.
它也为优秀的大学创造了人才库。
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It createsmemes, small uh companies that they create the network of uh yeah knowledge and understanding that makes it a very attractive place.
它还催生了许多小型公司,共同构建了一个知识和理解的网络,使这里成为一个极具吸引力的地方。
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But we are a global company.
但我们是一家全球性公司。
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We're not only present in Denmark and we we have a strong brand in Denmark but we see it growing rapidly also across the globe.
我们不仅在丹麦有业务,而且在丹麦拥有强大的品牌,同时我们也看到它在全球范围内迅速发展。
监管挑战与机遇
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>> Just how does uh regulation work in your industry?
你们行业的监管机制是怎样的?
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What kind of regulations are holding back your development or spurring them?
哪些法规阻碍或促进了你们的发展?
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>> We we live in a wall uh that and that's very logical.
我们生活在一个壁垒中,这很合乎逻辑。
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The regulation that we have it's based on the legacy of the past.
我们现有的法规是基于过去的遗产。
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We're leaving and reframing a regulation which is based on chemical fossilbased solutions
我们正在摆脱并重新构建基于化学和化石燃料解决方案的法规。
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and that's the path that we have to go through.
而这正是我们必须经历的道路。
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This creates a necessary roadblocks uh on speed of penetration of innovation.
这在创新渗透速度上造成了必要的障碍。
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Biosolutions are biological.
生物解决方案是生物性的。
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They are absorbed by nature.
它们能被自然吸收。
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Still they have to be treated and registered and assessed like solutions that they are not biodegradable.
然而,它们仍然需要像那些不可生物降解的解决方案一样进行处理、注册和评估。
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So we have to go through several steps that they're probably not that adding any value but just delaying the time and some countries are better than others on creating a separate path for bio solutions.
因此,我们必须经历一些可能并未增加任何价值,只是延长时间的步骤,而有些国家在为生物解决方案开辟单独路径方面做得比其他国家更好。
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>> Which countries are good and which are bad?
哪些国家做得好,哪些做得不好?
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>> Let me give you a couple of examples.
我给你举几个例子。
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In Europe it takes six to eight years to register a micro to replace a fertilizer.
在欧洲,注册一种替代肥料的微生物需要六到八年。
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Wow.
哇。
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>> In Brazil you can do it in two.
在巴西,两年就能完成。
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M
嗯。
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in um in uh Europe it can take up to 5 years to register a protein a novel protein which is this is nature but we can bring up to scale through fermentation and give a uh special nutrients or muscle weight recovery faster or given functionalization it takes 5 years in Singapore you can do it in six months
在欧洲,注册一种新型蛋白质可能需要长达五年时间,尽管这源于自然,但我们通过发酵技术将其规模化生产,可以提供特殊的营养成分,或加速肌肉恢复,或赋予其特定功能。而在新加坡,你只需六个月就能完成。
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>> what about the US
那美国呢?
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US in many areas it's faster in in proteins you can do it in a couple of years still you could do it much faster
美国在许多领域都更快,在蛋白质方面,你可以在几年内完成,但仍然可以更快。
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>> why is it so slow in Europe
为什么欧洲这么慢?
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um it it takes time to change and we we are here bringing exactly the that voice of the value the hidden potential of uh the untapped potential not hidden it's clear and it's visual and many countries see it
嗯,改变需要时间,我们在这里正是要发出这种声音,强调生物解决方案的价值,以及其尚未开发的巨大潜力——这并非隐藏的,而是清晰可见的,许多国家都已认识到这一点。
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uh plus uh not only of bringing the answers that the society is seeking for but also as a job generation
此外,这不仅能为社会提供所需的解决方案,还能创造就业机会。
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>> so you and I we met uh in Brussels at the at the EU commission
所以你和我曾在布鲁塞尔的欧盟委员会见过面。
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um how do you how would you characterize the EU uh commission work here.
你如何评价欧盟委员会在这方面的工作?
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We speaking the same language.
我们说着同样的语言。
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I hear the language and I hear the I feel the uh understanding that we have as unnecessary level of uh
我能理解他们所说的,也能感受到我们对不必要的监管水平的共识。
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regulation or the roadblocks.
或者说那些障碍。
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I'm missing speed.
我缺乏速度。
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I'm missing speed on the change and uneffectiveness.
我缺乏变革的速度和效率。
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>> But this is just but what you do is just isn't it just like good good.
但是你们所做的难道不就是一件好事吗?
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I mean it's it's healthy.
我的意思是,它很健康。
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It's it's healthy.
它很健康。
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It's uh environmentally good.
它对环境有益。
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It's
它是……
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and profitable.
而且有利可图。
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Yeah.
是的。
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For you, of course, and for us.
对你们来说当然是,对我们来说也是。
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But um why would they not just want to stuff your things into everything?
但是,为什么他们不想把你们的产品应用到所有东西中呢?
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>> And then that not only speaks for uh Europe, it's for everywhere.
这不仅适用于欧洲,也适用于世界各地。
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It's not only good, good, good.
这不仅仅是“好、好、好”那么简单。
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It's good for the environment.
它对环境有益。
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If you would uh move to its full potential, only the solutions exist today.
如果能充分发挥其潜力,仅凭今天已有的解决方案。
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We would reduce the CO2 emissions of the planet 8%.
我们就能将地球的二氧化碳排放量减少8%。
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No new solutions only the ones that exist today.
不需要新的解决方案,只需利用今天已有的。
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If we would continue untap the potential of bios solutions as it is today that will uh unleash 800 billion economic profit by 2025 35.
如果我们继续挖掘生物解决方案的潜力,到2025年至2035年,这将释放8000亿美元的经济利润。
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This is homegrown solutions.
这些是本土解决方案。
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You don't need chips.
你不需要芯片。
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You don't need uh import NAFTA.
你不需要进口北美自由贸易协定(NAFTA)的产品。
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It's based on biomass.
它基于生物质。
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So it's local jobs, homegrown solutions that drive and bring value for your customers and fulfill the consumer needs.
因此,它创造了本地就业,是本土解决方案,为客户带来价值,并满足消费者需求。
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Why is not happening faster is exactly what we're bringing as a as a loudly and hopefully constructively
为什么它没有发生得更快,这正是我们正在大声疾呼,并希望以建设性的方式提出的问题。
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also we see the pull some countries moving faster as you said US is moving China is moving boldly India is moving Europe is making the right noises we need speed
同时,我们也看到一些国家正在加速发展,正如你所说,美国正在行动,中国正在大胆前进,印度也在行动,欧洲也发出了正确的声音,我们需要速度。
参观诺维信工厂
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>> can we just um visit one of your factories so uh let's let's visit one of your factories now in in Denmark right
我们能参观一下你们的工厂吗?现在,我们去丹麦参观你们的一家工厂,好吗?
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so we go into the door and uh at least say huge factories are they big are they just what are they how big are they
所以我们走进大门,至少可以说,这些巨大的工厂有多大?它们究竟是怎样的?
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everything is relative I'm coming from the chemical industry uh if you look compared with a cracker we're small if you compare with a bioarm uh biofarma we're big
一切都是相对的。我来自化学工业,如果与裂解装置相比,我们很小;如果与生物制药公司相比,我们很大。
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okay
好的。
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um
嗯。
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so we come in the door uh does it smell does it smell like
所以我们进门后,会有气味吗?闻起来像什么?
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no no uh uh no it doesn't smell
不,不,不,没有气味。
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okay and how many tanks do you have I mean like
好的,你们有多少个罐子?我的意思是,比如……
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it will depend on the plan uh but if you go in a site like Kalenborg you would enter and it's big roads with cars and trucks and our our fermenttors they can 300 cubic.
这取决于具体的工厂,但如果你去像卡伦堡(Kalenborg)这样的工厂,你会看到宽阔的道路上行驶着汽车和卡车,我们的发酵罐可以达到300立方米。
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So they're tall.
所以它们很高。
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They would be like a building.
它们就像一栋楼。
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Okay.
好的。
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And uh
而且……
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so what's in the tank?
那么罐子里装的是什么?
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What kind of stuff is in the tank?
罐子里是什么东西?
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It's biomass.
是生物质。
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But what is that?
那是什么?
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It's carbons.
是碳。
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Uh it's sugars.
嗯,是糖。
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Uh it is nutrients for the cultures.
嗯,它是菌种的营养物质。
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I see a curiosity.
我看到了一种好奇。
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So what does it mean fermentation?
那么发酵到底意味着什么呢?
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>> So does it like bubble in there?
那么里面会冒泡吗?
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Does it like
它会……
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>> So when you enter in the plant, you would see lots of pipes, lots of It's like a plant, an industrial plant.
当你进入工厂时,你会看到许多管道,它就像一个工业工厂。
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And you will see at the very end uh a big fermenttor that by the way it's not on the street it's close
最后你会看到一个巨大的发酵罐,顺便说一下,它不在街上,而是封闭的。
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because uh and also the especially I mean you have to think we're making solutions for biofuels but for food so they are uh have fulfilled all the requirements for the different broad range of markets
因为,特别是,我们正在为生物燃料和食品制造解决方案,所以它们必须满足各种广泛市场的全部要求。
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and this stuff you have how long is that inside the tanks?
这些东西在罐子里待多久?
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uh those are batch processes.
嗯,这些是批处理过程。
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Uh the the processes can be from uh one day to two days.
嗯,这个过程可能需要一到两天。
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The batch uh fermentation processes that's the fermentation.
批次发酵过程就是发酵。
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But then afterwards you go through the whole process of separation.
但之后你需要经历整个分离过程。
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So separating the biomass the microbes from the enzymes and the proteins.
所以,将生物质、微生物与酶和蛋白质分离。
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That's when we produce protein.
那是我们生产蛋白质的时候。
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When we uh uh with the product that we sell it's cultures then uh it's a much smaller tanks and it goes directly as a culture as the answer.
当我们销售的产品是菌种时,就会使用小得多的罐子,直接作为菌种提供解决方案。
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Am I am I confusing you?
我有没有把你搞糊涂?
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>> Not not at all.
一点也没有。
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Oh, it's
哦,这……
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so we make we always do the same.
所以我们总是做同样的事情。
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We ferment.
我们进行发酵。
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We feed sugars to the little bugs.
我们给小虫子喂糖。
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Beautiful bugs.
可爱的虫子。
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And then the microbes can be the answer.
然后微生物就可以成为解决方案。
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Like when we what we sell in dairy for fermentation or bio energy, the yeast or we like the product that the micros will make during the fermentation which is the enzymes or the proteins and then need to be separated.
就像我们在乳制品发酵或生物能源领域销售的酵母,或者我们喜欢微生物在发酵过程中产生的酶或蛋白质,然后需要将它们分离。
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>> So the bigger the tank, the more profit you make because it's cheaper per unit you produce.
所以罐子越大,你们赚的利润就越多,因为每单位生产成本更低。
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It depends.
这取决于情况。
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Microbes, they need smaller tanks because the answer, the product is the microbes.
微生物需要较小的罐子,因为解决方案,也就是产品本身就是微生物。
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So, we want those microbes to be healthy, to be nice, to be alive and fruitful for when they are supplied to our customers.
所以,我们希望这些微生物健康、良好、有活力且富有成效,以便在供应给客户时发挥作用。
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When the product is the protein, then we like big tanks to be uh to have uh that fermentation and at the end of the life of the batch process, then is when we separate.
当产品是蛋白质时,我们喜欢用大罐子进行发酵,然后在批处理过程结束时进行分离。
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>> So, do you sell these things in small bottles or boxes or
那么,你们是把这些东西装在小瓶子或盒子里出售,还是……
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>> We do everything.
我们什么都做。
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We sell them to little tiny pots to really big uh uh uh containers that they would be shipped uh and supply directly to our customers and pluck and plate.
我们既可以把它们装在小小的罐子里出售,也可以装在非常大的容器中运输,直接供应给我们的客户,并进行即插即用。
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>> So for if I brew beer, I need some of your things, right?
那么,如果我酿啤酒,我需要你们的一些产品,对吗?
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>> If you do breer, we would use our yeast or you would use also our our our microbes or you would use our enzymes.
如果你酿啤酒,我们会使用我们的酵母,或者你也可以使用我们的微生物,或者我们的酶。
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You would use a combination of all our products to ferment or to to bring that level of functionalization.
你会使用我们所有产品的组合来进行发酵,或达到所需的功能化(Functionalization: 赋予物质特定功能或特性的过程)水平。
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If you make a non-alcohol beer, you will like the enzymes to be able to help you on that process beyond the physical process that you use.
如果你酿造无酒精啤酒,你会喜欢酶在物理过程之外帮助你完成这个过程。
个人消费与客户合作模式
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>> Do you eat a lot of these things yourself?
你自己经常吃这些东西吗?
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>> I do and I love it.
我吃,而且我很喜欢。
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What kind of thing?
什么东西?
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What kind of things do you eat?
你吃些什么?
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>> I mean, we don't eat what we produce.
我的意思是,我们不直接吃我们生产的产品。
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We eat the probiotics.
我们吃益生菌。
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Ah, the probiotics.
啊,益生菌。
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Yes.
是的。
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Probiotics.
益生菌。
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Probiotics I do take.
我确实服用益生菌。
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Yes.
是的。
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And
而且……
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so what kind of things you eat?
那么你吃什么呢?
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Uh that you produce?
嗯,你们生产的?
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>> What we what we produce?
我们生产什么?
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The only thing we consume exactly when we produce is the probiotics.
我们生产时唯一直接消费的就是益生菌。
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Uh that we supply bulk.
嗯,我们批量供应。
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Some customers they would sell the probiotics but we also produce probiotics that uh in US uh we have a group of uh we can sell directly to the practitioners uh in in mainly in US or in in in some other channels.
有些客户会销售益生菌,但我们也会生产益生菌,在美国,我们有一个团队可以直接销售给从业者,主要是在美国或通过其他一些渠道。
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What do I eat?
我吃什么?
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I would eat the yogurts that our customers produce.
我会吃我们客户生产的酸奶。
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I would eat the bread, uh the beer, I mean, uh sausages,
我会吃面包、啤酒,我的意思是,还有香肠。
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and I would also use the detergents.
我也会使用洗涤剂。
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I would also bring in well, I have an electrical car, but uh I would also put bofuels when we travel abroad.
我还会使用,嗯,我有一辆电动汽车,但当我们出国旅行时,我也会使用生物燃料。
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Uh and uh and we will use all the detergent I uh the products that we use somehow embedded there.
嗯,而且我们会使用所有的洗涤剂,我,我们使用的产品或多或少都融入其中。
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>> Okay.
好的。
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So, let's say now I'm a baker and then I go to see you and I say, "Hey, should we can you help me to make a good bread?"
那么,假设我现在是一名面包师,然后我去找你,我说:“嘿,你能帮我做出好面包吗?”
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Yes.
是的。
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So do you go into your library then and look at all your different cultures and discuss it or how do we do it?
那么,你们会去你们的菌株库里查看所有不同的菌种并进行讨论吗?或者你们是怎么做的?
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>> Most first we will look at what we have available and and um the magic here it is what is what you want to achieve.
首先,我们会查看我们现有的资源,这里的关键在于你想要达到什么目标。
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You want to bring a a spongability foamness freshness.
你想要面包有海绵般的弹性、蓬松感和新鲜度。
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You want to make less sugar added less salt with always without compromising cost.
你希望在不牺牲成本的前提下,减少糖和盐的添加。
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M
嗯。
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everything we bring in it's value added for our customers a given feature but the final formulation needs to be still competitive for the consumers.
我们提供的每一种产品都为客户带来了附加价值和特定功能,但最终的配方对消费者来说仍需具有竞争力。
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We will ask what is that you need and then we would play uh most probably will be with existing answers that we already have combined in a different way tailor made for you.
我们会询问你的需求,然后很可能会利用我们已有的解决方案,以不同的方式为你量身定制组合。
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Maybe it's a completely different need and then we'll go through the innovation machine and yes look at our strains our libraries and bring in the engineering that we will produce that exact protein that you're looking that exact enzyme that you see.
也许这是一个完全不同的需求,那么我们就会启动创新机制,查看我们的菌株(Strains: 微生物的遗传变异类型)、我们的菌株库,并引入工程技术,生产出你正在寻找的精确蛋白质和精确酶。
菌株库与AI应用
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>> So when we go into your library what does your library look like?
那么当我们进入你们的菌株库时,它看起来是怎样的?
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Is that bottles or is it like
是瓶子还是……
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>> It is uh it is in the freezer actually.
嗯,它实际上在冰箱里。
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Uh and uh and uh um the beauty of our libraries.
嗯,我们菌株库的魅力在于……
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How big how big is your library?
你们的菌株库有多大?
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I mean
我的意思是……
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I mean we have 100,000 uh uh strains in our libraries.
我们的菌株库里有10万种菌株。
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They are not all in one in one place.
它们并非都集中在一个地方。
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And um the beauty of it it's like a library actually.
嗯,它的美妙之处在于它实际上就像一个图书馆。
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It's the same.
是一样的。
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It's not a bunch of books.
它不是一堆书。
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It's how they are structured and how they are organized what makes it valuable.
它的价值在于它们的结构和组织方式。
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Same as you go to a library.
就像你去图书馆一样。
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is not only that they have a ton of books is that they can find exactly the one that you're looking for in a very fast way.
重要的不仅是他们拥有大量的书籍,而是他们能够非常迅速地找到你想要的那一本。
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That puts us in a very good place also to embrace AI.
这也使我们在拥抱人工智能(AI)方面处于非常有利的地位。
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A AI is a a tool.
人工智能是一种工具。
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It's how you feed it.
关键在于你如何喂养它。
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What makes it powerful?
是什么让它变得强大?
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The fact that we have all our strains perfectly documented and organized and we can link them to the performance of those proteins on those microbes at the field.
我们所有菌株都经过完美记录和组织,并且能够将它们与这些蛋白质在微生物上的现场表现联系起来,这就是其强大之处。
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That's the power when we combine this one that through advanced analytics we we accelerate and we unleash the value that we can produce.
当我们结合这一点时,通过先进的分析,我们加速并释放了我们能够产生的价值,这就是力量所在。
价值创造与客户关系
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>> So one of the reasons why I think um you have such a fantastic company is because what you produce is a very small part of the cost of the end product, right?
所以,我认为你们公司如此出色的一個原因,是你们生产的产品在最终产品的成本中占比非常小,对吗?
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So what would that be on average?
那么平均而言,这个比例是多少?
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So let's say now I'm a brewer or I'm a baker or I'm a detergent maker.
假设我现在是一名酿酒师、面包师或洗涤剂制造商。
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So the stuff I buy from you, how much would that cost?
那么我从你们那里购买的产品大概会花多少钱?
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>> Typically it's 1 to 5% of the cost of goods sold.
通常,它占销货成本的1%到5%。
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uh but yet a big enabler of the value that I'm a customer
但它却是客户价值的巨大推动力。
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it decides the characteristics of your product or the product
它决定了你产品或产品的特性。
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it will bring uh uh in a dairy product will bring the palatability the taste the texture the the and also improves yield and efficiency in baking it will define the sponginess in detergents it will define the brightness the cleaniness the the freshness
在乳制品中,它能带来适口性、风味、质地,并提高产量和效率;在烘焙中,它能决定海绵般的松软度;在洗涤剂中,它能决定亮白度、清洁度和清新度。
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in biouels is what enables them to produce with
在生物燃料中,它使得生产成为可能。
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>> how difficult is it for the clients to change products then if they started to go with your product
如果客户开始使用你们的产品,那么他们更换产品有多困难?
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um I think the question is why should they change
嗯,我认为问题是他们为什么要改变?
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uh you have to give them a reason of why would they change
你必须给他们一个改变的理由。
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why would they change then
那他们为什么要改变呢?
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only if you mess up
只有当你搞砸了。
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uh we have to continue to invest on u capacity
嗯,我们必须继续投资于产能。
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typically every year we grow 2 to 5% on more volume simply by productivity simply by improving the way that we produce simply by improving those trains but then we outgrow our capacity to grow by productivity and we investing to be there the partner of growth for our customers
通常,我们每年通过提高生产力,仅仅通过改进生产方式和优化菌株,就能使销量增长2%到5%。但随后,我们的增长速度会超出通过生产力提升所能实现的产能增长,因此我们正在投资,以成为客户的增长伙伴。
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so why would they change a reason would be if we cannot supply once they make once they change you have to be there reliably for them
那么他们为什么要改变呢?一个原因可能是如果我们无法供货。一旦他们做出改变,你就必须可靠地为他们提供服务。
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how much turnover do you have amongst your clients
你们客户的流失率是多少?
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we we have
我们有……
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long-term uh cast I mean stable relation
长期稳定的客户关系。
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so so for inance you do you do what is called cheese renet right so which charact which is the characteristics of the cheese so for instance do you do yalssburg do you supply the yalssburg cheese are you the yalssburg people
那么,在金融方面,你们生产所谓的凝乳酶,对吧?它决定了奶酪的特性。例如,你们生产雅尔斯堡(Jarlsberg)奶酪吗?你们是雅尔斯堡奶酪的供应商吗?
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yalssburg
雅尔斯堡。
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it's a Norwegian
这是一种挪威奶酪。
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I would assume we do but I'm very sorry to say I don't know I can tell you many and typically also we don't say
我猜我们有,但我很抱歉地说我不知道。我可以告诉你很多,通常我们也不会说。
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how many cheeses how many cheeses do you do
你们生产多少种奶酪?
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we we enable the cultures for our customers to do cheese and in cheese we are in a extraordinary good place to supply our customers um we so to your question on rotation once we go into a customer
我们为客户提供制作奶酪的菌种,在奶酪领域,我们在为客户供货方面处于非常有利的地位。所以,关于你提出的客户流失问题,一旦我们与客户建立合作,
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we stay
我们就会留下来。
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because actually it's the opposite we stay we start small and then is when we start talking how can we help you more
因为实际上恰恰相反,我们留下来,我们从小规模开始,然后才开始讨论如何能为你提供更多帮助。
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I'll go on the example of dairy uh we enable your uh yogurt or cheese to be produced but then um and that we bring through cultures and then it comes with high protein and we can help you with enzymes and make that texture that flavor but then also that product is more available then maybe we can give you some good cultures that prevent bad cultures forming
我以乳制品为例,我们使你的酸奶或奶酪得以生产,这是通过菌种实现的,然后它含有高蛋白,我们可以用酶帮助你制造出那种质地和风味。但当产品更具可用性时,也许我们可以提供一些好的菌种来防止有害菌的形成。
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uh fungi to be to be to be preservatives but natural preservatives.
嗯,真菌可以作为防腐剂,但却是天然防腐剂。
定价策略与AI在研发中的应用
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>> Okay.
好的。
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So now I'm a cheese factory.
那么现在我是一家奶酪工厂。
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I have uh I'm buying your uh you know your renet.
我正在购买你们的凝乳酶。
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Uh I'm very happy with my cheese.
嗯,我对我的奶酪很满意。
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Now what do you do with the prices you charge me because you have brought in a new kind of price discipline into the company.
现在你们对我收取的费用会怎么处理呢?因为你们公司引入了一种新的定价纪律,我相信。
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I believe
我相信。
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we've always been very good when you say a new new price discipline.
当你提到新的定价纪律时,我们一直做得很好。
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Thank you for that.
谢谢你这么说。
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But uh let me just paddle back here.
但是,嗯,让我在这里稍微回顾一下。
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We have been always very good at pricing.
我们在定价方面一直做得很好。
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you don't have 25% EBIT margin or 37% EBIT the margin if you don't understand the value that you bring in and you don't price it correct what we have brought as a discipline
如果你不了解自己带来的价值,并且没有正确定价,你就不会有25%的息税前利润率(EBIT margin: 衡量公司盈利能力的指标,表示销售收入中扣除经营成本后的利润占比)或37%的息税前利润率。我们所带来的一种纪律是……
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and just just to explain the EBIT margin that's basically how much what percent of sales that you have as profits
为了解释一下,息税前利润率基本上是指销售额中有多少百分比是利润。
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yes thank you
是的,谢谢。
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and you so every so when you sell 100 you basically keep 25 as profits
所以,每当你销售100单位,你基本上能保留25单位作为利润。
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we we thought now that I'm was talking about the legacy nozza uh company now at where we are we measure ourel at ibida margin but that we are on the space of 37% but that's a great description of how you're doing.
我们现在认为,我刚才谈论的是传统的诺维信公司,而现在我们衡量的是息税折旧摊销前利润率(EBITDA margin: 衡量公司在扣除利息、税项、折旧和摊销之前的盈利能力),我们处于37%的水平,但你对我们表现的描述非常准确。
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So pricing we've always understood the value that we bring for our customers and this is a relation a conversation based on trust.
因此,在定价方面,我们始终理解我们为客户带来的价值,这是一种基于信任的关系和对话。
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We understand the value and then we price that is no value for them and no value for us because what we want to do is grow.
我们理解价值,然后我们定价,这对他们没有价值,对我们也没有价值,因为我们想要的是增长。
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What we have changed in the company and that's the the spin that you were hindering Nikolai
我们在公司内部做出的改变,以及你所暗示的那个转折点,尼古拉,
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it is we have this conversation every year.
那就是我们每年都会进行这样的对话。
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So not only when we launch it's as the price as the life of the product continues to move in we continue to revitalize this conversation.
所以,不仅仅是在产品发布时,随着产品生命周期的推进,我们也会持续重新审视这个对话。
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M
嗯。
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so the pricing has moved from 1 to 2% erosion on the legacy nozzymes to 1 to 2% contributor of revenue growth
因此,定价已从传统诺维信的1%到2%的侵蚀,转变为对收入增长贡献1%到2%。
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simply by bringing the revitalization of price of the existing products and having that conversation of fair share of value with your customer once the contracts expire.
这仅仅是通过对现有产品价格的重新评估,并在合同到期后与客户就价值的公平分配进行对话来实现的。
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Am I
我是不是……
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you touched briefly on AI.
你简要提到了人工智能。
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How is AI changing the way you work?
人工智能如何改变你们的工作方式?
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We we have been uh
我们一直都在……
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playing with AI since ever since even before it was called AI uh on on R&D on the way that we uh develop on the way that we uh uh bring the bioengineering and the the screening of the strains.
我们一直在玩转人工智能,甚至在它被称为人工智能之前,就在研发、开发方式、生物工程以及菌株筛选方面应用它。
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Just to put you one example few years ago to uh to define the shape of a protein of an enzyme that's what defines the performance an enzyme that cleans the strain it's because it gets touch the strain and takes it out.
举个例子,几年前,要确定一种蛋白质或酶的形状——这决定了它的性能,例如一种清洁菌株的酶,它之所以能清洁,是因为它接触菌株并将其去除。
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It's the shape the ones that defines how effective it's going to be.
正是它的形状决定了它的有效性。
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Changing an amino acid from the chain it makes a difference on the protein.
改变链中的一个氨基酸就会对蛋白质产生影响。
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One year ago, few years ago, one amino acid change to predict the shape of the protein, it could take one year of lab data.
一年前,或者说几年前,要预测蛋白质的形状,即使只改变一个氨基酸,也可能需要一年的实验室数据。
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Today, with advanced analytics and because we have all the data, you press in the computer and in few seconds, less than a minute, you can predict the shape of the protein.
如今,凭借先进的分析技术和我们拥有的所有数据,你只需在电脑上点击几下,几秒钟内,不到一分钟,就能预测出蛋白质的形状。
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So, this means a speed on the way that we uh screen solutions, we develop them and we bring them to scale.
因此,这意味着我们在筛选解决方案、开发它们并将其规模化方面速度大大加快。
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what we are uh and and we continue to be on top of the technology and we continue to bring this uh on the way that we run in R&D maybe what it's changing in the company it's also how do we bring AI on the way we interact with our customers how do we do modeling how do we interact how do we uh sample how do we capture the insights from the customers that we feedback into organization how we continue to improve even productivity even further with AI so those are areas that we growing and we also embracing uh moving forward
我们,而且我们持续走在技术前沿,并继续将此应用于我们的研发工作。也许公司正在发生的变化还在于我们如何将人工智能融入与客户的互动方式中:我们如何进行建模,如何互动,如何采样,如何捕捉客户的洞察并反馈到组织中,以及我们如何通过人工智能进一步提高生产力。这些都是我们正在发展和积极拥抱的领域。
未来展望与领导力
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>> and when you look at the map for your R&D development going forward what are the type of solutions that you can see which we are not having now
展望你们未来的研发发展蓝图,目前我们还没有看到哪些类型的解决方案?
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we we have uh so we're very pleased on where we are and then we have solutions ready to bring carbon capture we have solutions ready for make plastic recycling we are very excited about the untapped potential of high value specialized proteins that will bring uh different answers for the nutritional needs, high muscle weight recovery, proteins that will boost the muscle weight, proteins that will be for special uh patient needs that they have um some troubles of digesting one proteins and providing another ones.
我们,我们对目前的成就感到非常满意,并且我们已经准备好碳捕获解决方案,也准备好塑料回收解决方案。我们对高价值特种蛋白质尚未开发的潜力感到非常兴奋,它们将为营养需求提供不同的答案,例如高肌肉量恢复、促进肌肉生长的蛋白质,以及针对特殊患者需求(如消化某些蛋白质困难)提供替代蛋白质。
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We have um we see really tremendous potential on helping biioarma on how to boost productivity by making the right enzymes that we're not pharma, we're not pharma, but we can help pharma.
我们看到在帮助生物制药公司提高生产力方面有着巨大的潜力,通过制造正确的酶,尽管我们不是制药公司,但我们可以帮助制药公司。
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But what do you which of these do you think will be big blockbusters?
但是,你认为这些产品中,哪些会成为重磅炸弹?
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So for instance on plastic you know uh breaking down plastics
例如,关于塑料,你知道,分解塑料。
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sounds like a good thing to have.
听起来是个好东西。
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It does.
确实如此。
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It is and uh uh I wish the So your question is which would be wood blockers?
是的,而且我希望……所以你的问题是,哪些会成为阻碍?
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I wish they will be all and the answer is they all will be maybe the right answer is when
我希望它们都能成功,答案是它们都会成功,也许正确的问题是“何时”。
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maybe that that's good question when will they be?
也许这是一个好问题:它们何时会实现?
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So when will it be?
那么,它何时会实现呢?
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That depends mainly on regulation.
这主要取决于监管。
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嗯。
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uh regulation can help.
嗯,监管可以提供帮助。
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We're okay with the regulation that we have today for the solutions that we have today.
对于我们现有解决方案的现有法规,我们没有问题。
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But for the really unleashing the potential and moving these new alternatives faster, regulation could be an accelerator.
但要真正释放潜力,更快地推动这些新替代方案,监管可以成为一个加速器。
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It also would depend on the rest of the steps of the value chain that need to happen.
这还取决于价值链中其他需要发生的环节。
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We can there is enzymes that break PT back on the building blocks and you can't recycle it infinitely with lower use of energy.
我们有能够将PET(聚对苯二甲酸乙二醇酯)分解回其基本构成单元的酶,并且可以在较低能耗下无限循环利用。
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Somebody needs to build a plan and somebody needs to collect also that PT to be able to be recyclable.
需要有人建立一个计划,也需要有人收集这些PET才能进行回收。
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So there are uh milestones that need to happen outside of our space that they define the speed.
所以,还有一些里程碑需要在我们领域之外实现,它们决定了速度。
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What we do here is we only invest further when the market is ready.
我们在这里所做的,是只有在市场准备好时才进一步投资。
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I'll give you a very an example showing the tempo.
我给你一个非常能说明节奏的例子。
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Biomass for bioethanol.
用于生物乙醇的生物质。
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10 years ago we had answers already for making biomass for bioethanyl but the market was not ready the technology to bring biomass into bioethanol was not there took 10 years to develop and now we see those plants we see them in Brazil we see them in India Japan is even talking about that so that's that's the level of timing that we're talking about
十年前,我们已经有了将生物质转化为生物乙醇的解决方案,但市场尚未成熟,将生物质转化为生物乙醇的技术也尚未到位,花了十年时间才发展起来。现在我们看到这些工厂,在巴西、印度都有,日本甚至也在讨论,这就是我们所说的时机。
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changing uh topic a bit here and moving on to uh to leadership you were 25 years in Dio chemicals
我们换个话题,谈谈领导力。你在陶氏化学公司工作了25年。
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what did you learn there which you have brought to nonis
你在那里学到了什么,并将其带到了诺维信?
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I learned the power of the an it is uh it is about yes delivering the results it is doing with the right ethics it is not at any price and uh it is looking at all the lines of the P&L um the financial tools it's not only about growth it's also about how healthy that growth is it's also about cash flow and then it's also on how we do it I also learn being
我学到了“和”的力量。它关乎交付成果,关乎以正确的道德行事,而不是不惜一切代价。它关乎审视损益表的所有方面,财务工具不仅关注增长,还关注增长的健康程度,关注现金流,以及我们如何实现这些。我还学到了……
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the joy of being in a broad multinational company
在一个广泛的跨国公司工作的乐趣。
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where different voices are being there and um and and those are gifts that I'm very thankful I had the privilege to grow in organization like that.
那里有不同的声音,嗯,这些都是我非常感激的礼物,我有幸在这样的组织中成长。
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What are you doing better ines than than what DA is doing?
诺维信在哪些方面比陶氏化学做得更好?
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I I I like to think what are we doing in Novanesses that I like and uh what I what I do love what we're doing in Noanis is we are creating a category.
我喜欢思考我们在诺维信做了什么让我喜欢的事情,而我真正热爱我们在诺维信所做的,是我们正在开创一个新品类。
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We are creating the platform
我们正在创建平台。
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of a new way of how the world is going to produce and the foods that we're going to eat.
一种世界生产方式和我们饮食方式的新范式。
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And um and we're doing that through science.
而且,我们通过科学来实现这一点。
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We're doing that through technology.
我们通过技术来实现这一点。
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We're doing that with the trust of the shareholders like you.
我们是在像你这样的股东的信任下做这件事的。
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But also I would like to say we're doing it with a lot of pride.
但我也想说,我们带着极大的自豪感在做这件事。
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Uh the the employee engagement um it's extraordinary strong.
嗯,员工的参与度非常高。
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The the the pride of what we're doing.
我们对所做工作的自豪感。
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that
那……
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why is your employee engagement strong?
为什么你们的员工参与度很高?
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>> I can tell you why I'm engaged and uh also maybe what I'm what I'm feeling about the the organization.
我可以告诉你我为什么投入,以及我对这个组织的感受。
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It is a seamless
这是一种无缝的。
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continuity between uh your personal values and what we do.
你的个人价值观与我们所做的事情之间存在着连续性。
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We are enabling a healthier lives and a healthier planet and we're growing.
我们正在实现更健康的生活和更健康的地球,并且我们正在成长。
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It's also joy and grow on being successful.
成功也带来了喜悦和成长。
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And you do feel you're changing the world.
你确实感觉到你在改变世界。
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you do feel you're in an inflection point.
你确实感觉到自己正处于一个转折点。
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>> So that all sounds great, right?
所以这一切听起来都很棒,对吧?
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But now I'm working in your I'm working in your factory.
但是现在我在你们的工厂工作。
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I'm cleaning your tank between each batch, right?
我在每个批次之间清洁你们的罐子,对吧?
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That's my job.
那是我的工作。
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I put on my suit.
我穿上我的工作服。
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I'm cleaning the walls of the tank.
我正在清洁罐壁。
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Uh you know, why do I think it's great?
嗯,你知道,我为什么觉得这很棒?
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Uh I
嗯,我……
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I would like to think that because you understand that what you do it's important and
我愿意相信,那是因为你明白你所做的事情很重要,而且……
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how do you make and how do you make me understand that?
你们怎么让我明白这一点?
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We explain it and we thank we say a lot of thank you.
我们会解释,我们会感谢,我们说很多“谢谢”。
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uh we we because when if you're not cleaning the tongue right that performance of that good it's not going to be there and we won't be able to supply our customer with the right time with the right delivery and we're going to uh uh uh miss uh a big opportunity in the market.
嗯,我们,因为如果你没有正确清洁罐体,那么产品的性能就不会达到预期,我们将无法及时、准确地向客户供货,我们就会错过市场上的一个巨大机会。
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>> Do you think you say more thank you than other companies?
你认为你们公司比其他公司说“谢谢”的次数更多吗?
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>> I I I know I like saying thank you
我,我知道我喜欢说“谢谢”。
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because I just it just struck me that perhaps we are not thanking our people enough.
因为我突然想到,也许我们对员工的感谢不够。
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Um I I enjoy I I like it.
嗯,我享受,我喜欢它。
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It it it's it's fulfilling saying thank you.
说“谢谢”是令人满足的。
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Um and I like also explaining it.
嗯,我也喜欢解释它。
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Now we just launched the strategy.
我们刚刚发布了战略。
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Strategy is only lights if it doesn't mean anything for people.
如果战略对人们毫无意义,那它就只是空谈。
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So we're spending a lot of time sharing it.
所以我们花了很多时间来分享它。
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Uh we're spending a lot of time sharing the strategy from different angles.
嗯,我们花了很多时间从不同角度分享战略。
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It's not only the corporate view, the business view, the geographical look that that everybody understands not only the strategy but what does it mean for me?
这不仅仅是公司层面、业务层面、地域层面的视角,而是让每个人不仅理解战略,更理解它对我意味着什么?
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Why am I contribute?
我为什么贡献?
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If I am in manufacturing, I make a difference because I'm making those products be there and that's the impact I make to the world.
如果我在制造业,我能有所作为,因为我让这些产品得以存在,这就是我对世界产生的影响。
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If I am in finance, I'm bringing the dress.
如果我在财务部门,我带来的是严谨。
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If I am in supply chain, I'm if I'm in R&D, I'm developing them so that everybody feels that pride of how we contribute
如果我在供应链部门,如果我在研发部门,我正在开发它们,这样每个人都能感受到我们如何贡献的自豪感。
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to the full machine.
为整个机器贡献。
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>> How would people characterize your leadership style?
人们会如何评价你的领导风格?
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>> You'll have to ask them.
你得问他们。
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Uh um definitely you'll have to ask them.
嗯,你肯定得问他们。
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I I I I hope they would say I'm good making questions.
我希望他们会说我擅长提问。
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I hope they would say it's fair and courageous.
我希望他们会说我公平且勇敢。
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Um it's the heart to decouple what is your leadership type and also what is you as a person.
嗯,将你的领导类型与你个人身份区分开来是很重要的。
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They go a little bit together.
它们有点相互关联。
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I I I thrive in an environment where I surround myself with people who is better than me.
我喜欢在一个我周围都是比我优秀的人的环境中成长。
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I love uh uh being challenged constructively.
我喜欢被建设性地挑战。
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>> But are you tough?
但你严厉吗?
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>> Um define tough.
嗯,请定义“严厉”。
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Well, if people don't perform to your standards, what do you do?
嗯,如果人们没有达到你的标准,你会怎么做?
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>> I am demanding.
我要求很高。
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Yes.
是的。
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Uh because I think we deserve high standards.
嗯,因为我认为我们值得拥有高标准。
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I think you deserve high standards.
我认为你值得拥有高标准。
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I think our customers deserve high standards.
我认为我们的客户值得拥有高标准。
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But also um we embrace failure.
但是,嗯,我们也拥抱失败。
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We are an R&D company.
我们是一家研发公司。
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We are science company.
我们是科学公司。
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Of course, we fail.
当然,我们会失败。
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That's R&D.
这就是研发。
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Otherwise, it would not be innovation.
否则,那就不是创新了。
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It would be physics.
那会是物理学。
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uh we know that we're going to fail but we just have to fail fast.
嗯,我们知道我们会失败,但我们必须快速失败。
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We have to learn from those failures and we have to move on.
我们必须从这些失败中学习,然后继续前进。
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>> Who who have been uh instrumental in shaping you as a leader?
谁在塑造你成为领导者方面发挥了关键作用?
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>> Everybody uh that
每个人都……
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this is not this is not one uh
这不是,这不是一个……
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this is this a very good question but uh I don't think that's one single way.
这是一个很好的问题,但我认为没有单一的答案。
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I've got ex I've been extremely fortunate
我非常幸运。
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uh first to be grown up in an environment where values were very important.
嗯,首先是在一个价值观非常重要的环境中长大。
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So that's maybe the seat that is inside
所以那可能是我内心深处的种子。
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from your family.
来自你的家庭。
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Yes.
是的。
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What did your parents do?
你的父母是做什么的?
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>> Um my my father uh work in tourism and my mom uh did many things many what some of them was taking care of five kids uh which was a full full house and it was the worst probably of
嗯,我父亲从事旅游业,我母亲做了很多事情,其中一些是照顾五个孩子,那是一个非常热闹的家,可能也是最糟糕的……
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where were you in where were you in the arrange there?
你在兄弟姐妹中排第几?
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The oldest the oldest and the worst as my mom used to say.
最大的,也是最糟糕的,我妈妈常这么说。
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Well, what's driving you now then?
那么,现在是什么在驱动你呢?
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>> Curiosity, change, impact.
好奇心、改变、影响力。
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We
我们……
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I'm I'm an engineer, chemical engineer.
我是一名工程师,化学工程师。
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So, it's this I need to understand, but I also did an MBA.
所以,我需要理解这些,但我也读了MBA。
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Uh so probably it's a engineer brain with a commercial heart.
嗯,所以可能是一个工程师的头脑,加上一颗商业的心。
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And it's the combination of both things on uh understanding, learning, eager of of bringing new dots, embracing new questions, but then making them practical and translate them into value uh creation.
这正是理解、学习、渴望连接新知识点、拥抱新问题,然后将其付诸实践并转化为价值创造的结合。
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>> And how is it to be Spanish and running?
作为西班牙人来经营一家公司感觉如何?
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Well, I mean, it's a global company, but it's quite Danish as well, right?
嗯,我的意思是,它是一家全球性公司,但也有很浓的丹麦特色,对吧?
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Yeah.
是的。
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So, how is it to be sp to be Spanish and running Danes?
那么,作为西班牙人来管理丹麦公司是怎样的体验?
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I I've only been Spanish and Catalan and running then.
我一直都是西班牙人和加泰罗尼亚人,然后一直在经营。
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So I don't know how it's not to be uh it's good.
所以我不知道不这样会是怎样的,嗯,这很好。
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I would say it's fine.
我想说这很好。
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I mean I I never look at it on how is it to be from one country in the other.
我的意思是,我从不从一个国家到另一个国家的角度来看待这个问题。
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It's more how is it being in the team?
更多的是,在团队中感觉如何?
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Uh how do you feel with a team that you are in and that where you're from?
嗯,你对你所在的团队感觉如何,以及你来自哪里?
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It's not so important.
这并不那么重要。
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It's more whom you are as a person.
更重要的是你作为一个人是怎样的。
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What do you bring to the group?
你为团队带来了什么?
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>> But what does it mean to be Catalan?
但作为加泰罗尼亚人意味着什么?
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I mean you mentioned it yourself.
我的意思是,你自己提到了。
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>> Probably it's a little bit stubborn.
可能有点固执。
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that comes a little bit with the nationality.
这与国籍有点关系。
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Uh the language, this funny accent, uh also means that brown hair, uh dark hair, and black eyes.
嗯,语言,这种有趣的口音,嗯,也意味着棕色头发,嗯,深色头发,和黑眼睛。
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Some jeans that you can help.
一些你可以帮忙的基因。
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>> Are you uh a different leader now than you were when you were younger?
你现在的领导方式和年轻时不同吗?
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>> You have to ask my husband.
你得问我丈夫。
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Uh uh but I would like to to for him to say that I'm the same person, older, more wrinkles, uh but uh person not change leader, you learn, you grow.
嗯,嗯,但我希望他会说我还是同一个人,只是年纪大了,皱纹多了,嗯,但人不会改变,作为领导者,你会学习,你会成长。
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I mean you you cannot call yourself when 30 years ago uh in the job that I had with the one that I have now but as a person as an individual I hope I haven't changed that much as a leader of course you grow you grow with the job you learn with the job you you hopefully become better with time
我的意思是,你不能把自己30年前的工作和我现在的工作相提并论,但作为一个人,我希望我没有改变太多。作为领导者,你当然会成长,你会随着工作而成长,从工作中学习,你希望随着时间的推移变得更好。
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what's the corporate culture like in noises
诺维信的企业文化是怎样的?
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we uh have a culture that um
我们拥有一种文化,嗯……
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we care of each other but we also So care care is broader than just care of each others.
我们彼此关怀,但这种关怀不仅仅是相互关怀。
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We care about the planet.
我们关心地球。
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We care uh about uh how we how in the society that that we belong.
我们关心我们所处的社会。
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We also have a curious culture uh a culture that we um want to challenge each other.
我们还拥有好奇的文化,一种我们乐于相互挑战的文化。
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We have a culture or we want to continue to have even a bolder culture on accountability on uh embracing failure a culture of uh saying no that doesn't go very strong with our culture we're working on that on saying no or saying yes but later uh it is very important when you have so many opportunities in bio solutions our biggest threat is if we don't prioritize right because there's so many things we can do so for that means a yes and also needs to mean a no or yes later.
我们有一种文化,或者说我们希望继续拥有一种更大胆的文化,即在责任感和拥抱失败方面。我们有一种说“不”的文化,但这与我们的文化不太相符,我们正在努力学习如何说“不”,或者说“是的,但稍后”。当你在生物解决方案领域有如此多的机会时,这一点非常重要,我们最大的威胁是如果我们没有正确地进行优先级排序,因为我们能做的事情太多了,所以这意味着既要说“是”,也需要说“不”,或者“是的,但稍后”。
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>> Given that you're a Danish company, do you have a lot of hig?
鉴于你们是一家丹麦公司,你们有很多“hygge”(丹麦语,意为舒适、温馨)吗?
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Yes.
是的。
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Sometimes uh you you mentioned before uh what people says when comes into your office when people comes to headquarters say oh people smiles a lot here.
有时,嗯,你之前提到过,当人们来到你的办公室,来到总部时,他们会说:“哦,这里的人经常笑。”
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You guys laugh.
你们会笑。
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It's like yeah why not?
就像,是啊,为什么不呢?
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It's supposed to be fun also as you are working.
工作时也应该充满乐趣。
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We do work a lot.
我们确实工作很多。
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Uh but I also like to have some joy as we working.
嗯,但我也喜欢在工作时享受一些乐趣。
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So like um cinema buns that we draw that kind of stuff.
所以就像我们画的那种电影面包之类的东西。
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No, this is not cinnamon buns.
不,这不是肉桂卷。
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It's uh looks very professional.
它看起来非常专业。
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But there is there's a very nice Danish design with the lamps.
但这里有非常漂亮的丹麦设计灯具。
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You can tell you're in a Danish uh company around the globe when you go to Shanghai, when you go uh when you in US, when you in Latin America, there is this you can tell uh the corporate culture and the Danish beautiful warmth.
当你去上海,去美国,去拉丁美洲,你都能感受到这种企业文化和丹麦独特的美丽温暖,这让你知道你身处一家全球性的丹麦公司。
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Were the two cultures were the two cultures different from uh Novas and Christian Hansen?
诺维信和科汉森的两种文化是否有所不同?
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Of course, there were many similarities um the legacy uh Danish but more importantly the similarities on the values
当然,有很多相似之处,比如丹麦的传统,但更重要的是价值观上的相似性。
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uh and the purpose making the world a better planet.
嗯,以及让世界变得更美好的宗旨。
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one with cultures, the other one with enzymes, but there are also areas that they were that we need to continue to to I wouldn't say uh put them.
一个通过菌种,另一个通过酶,但也有一些领域是我们需要继续努力的,我不会说“放下它们”。
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But the way that we drove it, it's this is the culture that we're going to go through.
但我们推动它的方式是,这就是我们要经历的文化。
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We had one year to prepare between signature and closure thanks to the beautiful process.
多亏了这一美妙的流程,我们在签署到完成之间有一年的准备时间。
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So that also gave us time to prepare the culture.
这也给了我们时间来塑造文化。
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And we asked the 10,000 employees, what is important for you?
我们问了1万名员工:“对你来说什么最重要?”
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what do you want to take home to the noonesses
你希望将什么带到诺维信?
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and what would you be willing to let go?
你又愿意放弃什么?
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So B and those answers were not necessarily the same uh in both uh similar but not 100% the same from both legacy companies.
所以,这两个答案在两家公司中不尽相同,有些相似,但并非100%相同。
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So then we created the breadcrumbs from how do we go from where we are to where we want to be in Noonesses.
于是,我们制定了从现状到诺维信未来愿景的路线图。
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The culture of Noonesses is not legacy one or legacy another one.
诺维信的文化不是任何一家传统公司的文化。
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It's the culture of Noonesses the one that we're creating.
它是我们正在创造的诺维信文化。
个人生活与对年轻人的建议
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>> How do you relax personally?
你个人如何放松?
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>> I cook, I eat, I read.
我做饭,我吃饭,我读书。
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What do you read?
你读什么书?
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>> Actually um not very my my husband says very boring books.
实际上,嗯,不是很有趣,我丈夫说我读的书很无聊。
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Um now I'm living the reading the life of Jeniskan.
嗯,我现在正在阅读《成吉思汗传》。
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Um I um I like reading ancients also or uh a little bit of um I I I read boring stuff probably uh for most of the people but for me it gives me peace.
嗯,我喜欢读古代的书,或者一些,嗯,我读的东西对大多数人来说可能很无聊,但对我来说,它能带来平静。
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It puts me in a in a space of completely I like people reading about lives of other people.
它让我完全进入一个状态,我喜欢阅读别人的生活。
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I like reading about thoughts of other people.
我喜欢阅读别人的思想。
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>> What can we learn from Jenis Khan?
我们能从成吉思汗身上学到什么?
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He many things we don't want to learn.
他有很多我们不想学的东西。
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uh but uh actually he
嗯,但是,嗯,实际上他……
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pretty amazing guy right
相当了不起的人,对吧?
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from his I mean what I what I was amazed is that he saw so rapidly that for growing so fast he needed to embrace the people that he was the countries he was concurring
从他身上,我的意思是,我感到惊讶的是,他如此迅速地意识到,为了快速发展,他需要接纳他所征服的国家的人民。
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and he had to bring them in his organization
他必须把他们纳入自己的组织。
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and the way he did it on uh rapidly select not selecting the nobles or the or the rich selecting the ones that they were fruitful for him who does the work, who are descriptions, who are the ones who know how to work with metal, who are the ones, these ones, they come in, the rest, we don't want to learn so much of how we treat him, treat them, but uh the way that he built an empire and create a culture of one team uh with the tools that they have, no AI, no digital, no phones,
他迅速地选择人才,不是选择贵族或富人,而是选择那些对他有益的人:那些能干活的,那些有描述能力的人,那些懂得如何使用金属的人。这些人被吸纳进来,至于他如何对待他们,我们不想学太多,但,嗯,他建立帝国并创造一个“一个团队”文化的方式,用他们现有的工具,没有人工智能,没有数字技术,没有手机,
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just some horses.
只有一些马。
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Yes.
是的。
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Tiny horses on top, short legs horses.
上面是小马,短腿马。
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Uh it's simply impressive.
嗯,简直令人印象深刻。
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Also, the way that he embraced diversity, he didn't care.
此外,他拥抱多样性的方式,他并不在意。
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It was the burn the very first places that you had uh all religions sitting in the same culture, same organization, no problem because they were all part of something bigger which was the Mongol Empire.
这是最早的地方,所有宗教的人都可以在同一种文化、同一个组织中和平共处,没有问题,因为他们都是更宏大事物——蒙古帝国——的一部分。
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So there are um there are some cool learnings.
所以,嗯,有一些很酷的经验。
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I don't think I don't think that book sounds boring at all.
我觉得那本书一点也不无聊。
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What what do you cook?
你做些什么菜?
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>> Uh I I cook mainly Mediterranean food.
嗯,我主要做地中海菜。
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Uh I cook every day with home every day when I'm not traveling.
嗯,我每天在家做饭,只要不旅行。
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So we we we cook normal stuff but then I like cooking
所以我们做普通的饭菜,但我喜欢做饭。
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nice stuff also uh from when I have time more time and that will be mainly fish.
当我有更多时间的时候,我也会做些好吃的,那主要是鱼。
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I really like I like fish more than meat.
我真的很喜欢鱼,比肉更喜欢。
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Uh but also um things that look beautiful and they take a lot of time to cook and you eat very fast.
嗯,但我也喜欢做那些看起来很漂亮,烹饪时间很长,但吃起来很快的东西。
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>> Good.
好的。
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What do you when do you wake up in the morning?
你早上什么时候醒来?
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>> I wake up very fast.
我醒得很快。
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I am not a very good uh wake up person morning person.
我不是一个很擅长早起的人,不是一个早晨型的人。
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I wake up and then in 15 minutes, 20 minutes I'm out of the road.
我醒来后,15到20分钟内我就出门了。
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Uh typically it depends on when I take a flight or when I don't take a flight.
嗯,通常这取决于我是否要赶飞机。
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But I wake up when the alarm clock sounds.
但我会在闹钟响的时候醒来。
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Uh and if it doesn't sound I don't wake up.
嗯,如果它不响,我就不会醒来。
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I can sleep a lot.
我能睡很久。
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What is your
你的……
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what is your advice to young people?
你对年轻人有什么建议?
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>> Don't give up.
不要放弃。
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Um keep bringing your voice.
嗯,继续发出你的声音。
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I uh one of the beauty of this CU being a CEO is it gives you access to forums different places.
我,嗯,作为首席执行官的一个好处是,它让你能够接触到各种论坛和不同的地方。
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I I I like being exposed to youth through the world economic forum or B team or different frameworks outside of our organization
我喜欢通过世界经济论坛或B团队,或我们组织之外的不同框架,接触年轻人。
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and I like being challenged and and and listening and and being on those dialogues.
我喜欢被挑战,喜欢倾听,喜欢参与那些对话。
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I would if I had an ask, it's not advice, it's an ask.
如果我有一个请求,那不是建议,而是一个请求。
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Don't give up.
不要放弃。
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Keep bringing your voice.
继续发出你的声音。
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But then also if I had another ask would be give us the benefit of the hope companies
但如果我还有另一个请求,那就是请给予我们希望,相信公司。
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that we're doing our best.
我们正在尽力而为。
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Um it's good to vent.
嗯,发泄情绪是好的。
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Maybe you have millions of reasons to be probably you have many reasons to be angry.
也许你有无数个理由生气,你可能有很多理由生气。
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I'm not challenging them.
我不是在挑战他们。
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Please keep venting.
请继续发泄。
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Keep complaining.
继续抱怨。
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We deserve that.
我们理应承受。
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But then also seek for the bridge on how we can do it together.
但同时也要寻找我们如何能共同完成的桥梁。
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And um and we're learning uh also with their voices.
而且,嗯,我们也在倾听他们的声音中学习。
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And we we we need to continue that to be there.
我们需要继续存在下去。
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>> What would you say to youth?
你会对年轻人说什么?
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>> What I say?
我说什么?
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Oh my I mean you know run towards problems uh learn all the time uh all these kind of things.
哦,我的意思是,你知道,勇于面对问题,不断学习,所有这些事情。
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Travel spend money traveling.
旅行,花钱去旅行。
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Uh you know have fun with friends and family.
嗯,你知道,和朋友家人一起玩得开心。
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So all these kind of things
所以所有这些事情。
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make a family think about the future.
组建家庭,思考未来。
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Uh you have to be thinking about
嗯,你必须思考。
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yeah a better future uh ahead of us.
是的,一个更美好的未来摆在我们面前。
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And sometimes I feel that that's not really the there embedded for all the youth.
有时我感觉,这并没有真正深植于所有年轻人的心中。
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There is this little bit thing that oh this we're not going in a good place.
总有那么一点点感觉,觉得“哦,我们没有走向一个好地方。”
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That's not that's not that's only going to happen if we think that that's going to happen.
那不会,那只有在我们认为它会发生的时候才会发生。
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That's not going to happen if we believe a different path.
如果我们相信另一条道路,那它就不会发生。
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Erh you and nominations clearly is making the world a better place.
嗯,你和诺维信显然正在让世界变得更美好。
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And I hope all the all the listeners understand why we totally love this company.
我希望所有听众都能明白我们为什么如此热爱这家公司。
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It's been great having you on.
很高兴能邀请到你。
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Truly pleasure.
非常荣幸。
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Thank you so much.
非常感谢。
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Thank you.
谢谢。
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Mhm.
嗯。